Marketing & Promotions

Clients' Votes Count in In-Salon Nail Art Competition

Nail technicians at Just Nails in Frederick, Md, get a chance to compete in a nail art competition without ever leaving the salon. For the third year running, owner Jan Knox has held a nail art contest in her salon. In 1993 all the salons nail technicians participated in the contest.

Knox displayed her nail technicians’ entries on a frame in the shop throughout the month of September. Clients were given a ballot listing only the numbers of the nail art entries. They wrote who they thought did each set and then circled the entry they liked best. Nancy Ciparro’s playing-card nails won her a free dinner and a horse-drawn carriage ride for two. Jan Knox took second place and Ann Tyler and Ellaina Hicks were runners-up. Clients who correctly matched all the nail tip sets to the nail technicians received a Just Nails T-shirt. Of the 154 clients who entered the contest, 26 won T-shirts.

During September, any client who has never worn nail art receives it free. Says Knox, “The competition refreshes everyone’s creativity, and our clients have fun playing our nail art game.”

Keywords:

Leave a Comment

Name:
Email:
Comment:
Submit

Comments (0)

Subscribe to NAILS & SAVE!

Get a free preview issue and a Free Gift
Subscribe Today!

Please sign in or register to .    Close
Loading...
 
Subscribe Today
Subscribe Today