What would it look like if all magazines were nail magazines? We re-imagined 11 popular consumer magazines — from Modern Bride to Natural Health to Smart Money — to predict what they might look geared toward the nail world.
[Help the earth and improve your working environment]
> Choose energy-efficient bulbs. LED bulbs are now available that offer beautiful lighting and use less energy than traditional bulbs. CFL (compact fluorescent lighting) bulbs also save energy and cost less than LEDs.
> To clean your salon, choose a non-toxic cleaning agent. Buy an industrial-sized container of a green cleaner that can clean the whole salon to reduce the waste (and save on the cost) of smaller containers.
> Look at the ingredients in your hand lotions, scrubs, and soaking solutions. Select plant-based products with no fragrance, dye, or parabens. They cost more but go further because they aren’t pumped with filler.
> Choose unbleached paper towels and toilet paper made from recycled paper. Towels should be organic cotton or bamboo. Launder with a detergent that is environmentally safe.
> See if you can reduce waste. For example, instead of serving drinks from a Styrofoam cup, offer clients mugs that can be washed and reused. Another way to reduce your environmental footprint is to bike or take public transportation to work.
[Revive your spirit and recharge]
> Get out and move. Go for a walk before or after work, or schedule time during the workday. You may feel like you’re too tired to exercise, but you’ll be amazed how much it will invigorate your mind and body.
> Set a goal that is not related to work. It could be to visit an exotic location. Maybe you want to run a marathon. Perhaps you want to learn a new language. Whatever it is, make it personal and measurable. It gives you an area of your life that’s all yours to control.
> Set boundaries. Determine what it is that makes you feel frustrated or powerless at work and then respect yourself enough to set boundaries. If a particular client drives you crazy, phase her out of your schedule. If it’s a coworker who is difficult, seek resolution. If it’s the salon where you work, explore new opportunities.
> Recharge your battery. This could mean getting a massage, exercising, reading a great book, visiting friends, saying “yes” to a night out, or turning the phone off for a night alone. No matter what you do when you recharge, you need to schedule times (regularly!) when it’s “all about you.”
> Look at clients as individuals, not appointments. Instead of looking at your 10-hour day as a big lump of work, look at every client as a person who so enjoys you and your talents that they are willing to pay for your time. When you realize that each client is actually affirming you, you’ll begin to feel appreciated and valued.