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Person * Place * Thing: Yuliya Normand

January 27, 2017  | Article

Ukrainian-born nail tech Yuliya Normand shares the inspiration behind her success as a Entity Beauty Global Artist Educator. 

Keywords: Entity Beauty   Person*Place*Thing  

Salon Gives Clients Personalized Welcome Sign

January 26, 2017  | Article

At Elan Hair Studio, a full-service salon located in Sea Girt, N.J., they’ve learned that a little personalization goes a long way in keeping clients happy.

Keywords: client relationships   customer service  

Google Creates Virtual Tour for Tenessee Salon

January 26, 2017  | News

he online tour gives potential visitors the ability to take Google’s Street View right into the salon, allowing them to see every inch of it.

Keywords: online networking   technology  

Nail Art Competition Held in Nigeria

January 25, 2017  | News

More than 200 nail artists from Nigeria and neighboring West African countries applied, and 20 applicants were then chosen to compete.

Keywords: competitions   international   nail art contests  

On My Mind: Share the Love

January 20, 2017  | Article

This is the month more than any other when the word “love” gets thrown around, so I say embrace the sentiment and look for ways to spread the affection among your clients, coworkers, and peers.

Keywords: dealing with coworkers   On My Mind   Valentine's Day nail art  

25 Time Wasters to Stop Doing Immediately

January 19, 2017  | Article

If time is money, think of saving it as giving yourself a raise. Examining your routine to see if you’re guilty of any of these common technical time-wasters and business inefficiencies could help de-stress your day and add to your bottom line.  

Keywords: time management   time-saving tips  

5 Ways to Turn Your Salon into a Competitive Brand

January 9, 2017  | Article

The best salons today are outperforming their competitors by standing out — and they do this through strategic branding and design.

Keywords: branding   business building   how-to guides   marketing/promotions  

Is Your Website Mobile Friendly?

December 28, 2016  | Article

To check whether your salon website is usable and attracts clients on mobile devices, Salon Guru's Phil Evans has some advice. 

Keywords: advertising/promotions   communicating with customers   websites  

Use Video as a Training Time-Saver

December 27, 2016  | Article

“By videotaping your trainings and passing the video on to new staff members, you can just do the training once," says business consultant Tammy Dennis.

Keywords: Business   staff training   video training  

Help Wanted Ads That Pop

December 27, 2016  | Article

Good nail techs are hard to find and open positions are hard to fill, so its important to recruit new staff with a sales-oriented approach, by consultant and writer Lisa Starr.

Keywords: business tools   hiring nail technicians   recruiting  

Young Nails Hits Milestone on YouTube

December 27, 2016  | News

Young Nails was recently honored with YouTube’s Silver Play Button to mark the fact that its channel has surpassed 100,000 subscribers.

Keywords: awards   Young Nails   YouTube  

Alcohol OK at California Salons

December 22, 2016  | News

As of January 1, 2017, owners of California beauty salons and barbershops can legally offer clients one free serving of wine or beer.

Keywords: California state regulations   legislation   serving alcohol   signature services: alcohol  

ISSE Returns to Long Beach in January

December 22, 2016  | News

ISSE will feature more than 400 top salon and spa product manufacturers from around the world.

Keywords: ISSE Show   PBA   tradeshows  

Crowdsourcing: What Are Your Rituals?

December 16, 2016  | Article

This month we asked nail techs: Do you have any quirks, habits, or special rituals you find yourself doing before performing a service?

Keywords: crowdsourcing   customer service  

Free Salon Software Offers Comprehensive Support

December 5, 2016  | Article

This comprehensive tool handles everything from online scheduling and POS to inventory management and payroll.

Keywords: salon software   scheduling  

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