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Note to Spa Owners: Nails Rock

July 1, 2004  | Article

There’s a perception among certain salon and spa owners that nail services are low-end, unprofitable, “unspa-like,” and just plain smelly. The reality is, if you are ignoring nail services in your establishment you are paying for it in your bottom line.

Keywords: business  

Spell It Out:Developing Your Salon Training Manual

May 1, 2004  | Article

Creating a salon training manual may be just what you need to reorganize your business and elevate your team to a new level of professionalism. Although creating and implementing a service manual takes time and energy, the end results are well worth the effort.

Keywords: customer service   opening a new salon   staff management  

Who Owns the Client?

April 1, 2004  | Article

The question of who “owns” the client — the nail tech or the salon owner — is a tricky and emotional one, and in some cases, a legal question. Issues such as access to client records, who pays for advertising, and non-compete clauses only complicate matters further.

Keywords: booth rental   customer service   independent contractors  

The Ins & Outs Of Front Desk Etiquette

February 1, 2004  | Article

Keywords: client records   client retention   gift certificates   receptionist  

Make a Wish: Nail Techs Tell Us Their Hopes for the New Year

January 1, 2004  | Article

We called nail techs and salon owners around the country to find out what’s on their wish list for the nail industry. From better education to an improved economy, here is what some nail technicians are hoping to see in 2004.

Keywords: continuing education   professional image   professionalism   state licensing  

As I See It: Celebrate Regional Differences

January 1, 2004  | Article

Keywords: As I See It   European Touch   international   Japan   Japanese nail industry  

4 Assistant Programs: Four Salons Do It Their Way

January 1, 2004  | Article

Looking for a sure-fire formula to make an assistant program pay in your salon? Four salon owners prove it’s as simple as meeting everyone’s needs — yours, theirs, and the salon’s.

Keywords: customer service   finding a job   finding/retaining staff   nail tech assistants  

9 Ways to Hook Holiday Clients

December 1, 2003  | Article

They walk through your doors during the holidays for a special treat and then you don't see them again for a year--or worse, ever. Holiday clients give your business a welcome boost once a year. Here we give you tips to help you turn holiday clients into regulars.

Keywords: building your clientele   client gift ideas   coupons   email marketing   gift certificates  

Compensate Employees for Extra Holiday Hours

December 1, 2003  | Article

Shari Finger, veteran salon owner, details different types of incentive programs to keep employees' spirits up during the holidays.

Keywords: compensation systems   employee issues   holidays   incentive structures   Shari Finger  

Early Holiday Thank You Notes

December 1, 2003  | Article

Hannah runs the show. Although my name tops the masthead there isn’t anyone who doesn’t realize that it’s Hannah in charge.

Keywords: As I See It   Hannah Lee  

Reflections On A Balanced Life

November 1, 2003  | Article

While I am hardly an expert on balancing work and personal life, I know that since I've begun seeking a balance and creating time for family and friends, my life is richer.

Keywords: preventing burnout   time management   work life balance  

Team Spirit: How to Motivate Your Staff

September 1, 2003  | Article

If your salon team isn't performing as well as you'd like, it could be because of your leadership. Study the systems that will assist each employee in achieving her best: mission statement, employee evaluations, staff meetings, coaching for individuality, and rewards.

Keywords: employee issues   staff management  

Sick of This? So Am I!

August 1, 2003  | Article

Keywords: As I See It   discount salons  

9 Salon Investments That Really Pay Off

August 1, 2003  | Article

Sometimes you have to spend money to make money. Salon owners share their salon-tested investment ideas — both big and small — that not only pay for themselves, but boost profits over time.

Keywords: business building   mentoring   tanning   web marketing  

Grab a Partner and Cross-Market Your Services

July 1, 2003  | Article

Look no further for low-cost, high-return, business-building ideas. Look beyond the obvious and cross-market with unlikely allies to double your exposure with minimal expense.

Keywords: bartering   business building   cross-marketing   customer service   keeping your business competitive  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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