Business > Business Management

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Clearing Out the Clutter ... From Your Life

April 1, 2009  | Article

Learn to say “no thank you” to things that don’t match your goals or you just don’t enjoy. And start saying “yes” to things that are more fun, rewarding, and interesting.

Keywords: business tools   keeping your business competitive   marketing/promotions   promoting your services   work life balance  

Clearing Out the Clutter ... From Your Salon

April 1, 2009  | Article

Having problems getting that bottom drawer shut all the way? Do you have boxes, plastic bins, and show bags filled with unused goodies sitting in odd corners? Do you have a cupboard filled to overflowing with nail products and supplies? If so, it’s time to reorganize.

Keywords: business tools   keeping your business competitive   marketing/promotions   organization   promoting your services  

Clearing Out the Clutter ... From Your Books

April 1, 2009  | Article

Clean up the book? Update client files? Isn’t that like cleaning out the attic — a good idea, but not something you actually get around to? It’s a matter of setting aside the time — your clients will notice and your retention rate might improve.

Keywords: business tools   keeping your business competitive   marketing/promotions   promoting your services   work life balance  

Get Your Head Out of the Sand

April 1, 2009  | Article

Even if you don’t think they are valid, you must pay attention to employee complaints. Here are some tips on handling the gamut of grousing, from whining to worrisome.

Build a Customer Service Machine That Delivers

March 1, 2009  | Article

Book details 10 commandments to provide a world-class customer service experience.

Keywords: books   business tools   customer service  

Boosting Morale In A Sagging Economy

March 1, 2009  | Article

The news is reporting layoffs, bailouts, and an unstable world market.  Clients are murmuring about tight budgets and personal cutbacks.  With the air heavy with dread, nail techs should focus on their psyche and their systems.

Keywords: economy   keeping your business competitive   reader surveys   sustainable business  

On My Mind: Are Nail Services Endangered Treatments?

March 1, 2009  | Article

Nail salon techs need to be flexible and stay positive in order to survive in today's economic climate.

Keywords: economy   keeping your business competitive   On My Mind   sustainable business  

In Their Sites

March 1, 2009  | Article

You’ve got your place on the web. Now… how do you get people to go there? Using smart search-engine optimization (SEO) techniques, such as using common keywords, and updating your site are two good places to start.

Keywords: business tools   promoting your services   web marketing  

Old Rule/New Rule: 12 New Ways of Looking at Our Industry

February 1, 2009  | Article

Take a fun walk down memory lane as NAILS chronicles some of the biggest changes in the nail industry's unwritten rules from the past two decades.

Keywords: add-on services   French manicures   history of nail care   men's services   natural nail care  

Are You Really Ready to Open Your Own Salon?

February 1, 2009  | Article

If you think salon ownership is easy, take this quiz before you make the leap.

Keywords: opening a new salon   owner issues   reader surveys   sustainable business  

On My Mind: A Quick Guide to Getting PR

February 1, 2009  | Article

Nail salons need to harness the power of the press to help build their businesses.

Keywords: doing nails for photo shoots   marketing/promotions   On My Mind   public relations  

Bridging the Gap: Getting Where You Want to Go

February 1, 2009  | Article

Have you fallen short of achieving your goals? You can move forward, create clarity, and put realistic steps in place to bridge the gaps in your life.

Keywords: business tools   preventing burnout   professional image  

With Our Compliments

February 1, 2009  | Article

Clients make a choice every time they open their wallets and spend their hard-earned money in your salon. Make that choice easier with value-added services that cost you little or nothing for the client to enjoy.

Keywords: add-on services   business tools   customer service   keeping your business competitive   marketing/promotions  

What Color Is Your Salon?

February 1, 2009  | Article

“Getting to really know your team can make all the difference,” says salon coach Heather Goodwin. “One book I strongly recommend to salon owners is What Color Is Your Personality? by Carol Ritberger, Ph.D. The exercises are fun and can truly put your team over the top on working together, handling challenges, and developing goals.”

Keywords: business tools  

Tootsing Nail Art History

January 27, 2009  | Video

The history behind the nail art tootsing concept. www.tootsing.com

Keywords: company profiles   customer service   nail art  

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