June 1, 2008
| Article
With the country facing an economic slowdown of mass proportions, many in the industry are having to adjust the way they do business. But how much of our financial concerns can be blamed on the economy — and how much is simply the result of a change in the industry?
Keywords: business economy keeping your business competitive marketing/promotions recession
May 1, 2008
| Article
You can’t fix it if you don’t know it’s broken. Make the most out of a mystery shopper program by gathering the most relevant information about your salon and be on your way to creating stellar customer service.
Keywords: business building staff management
April 1, 2008
| Article
Start your party's day of luxury with a limo ride to the spa.
Keywords: customer service spa parties
April 1, 2008
| Article
Bringing more men into your salon can be easier than you think. With a few small tweaks to your existing salon space and service menu, a male-friendly environment could be just a beer away.
Keywords: couples services male clients marketing/promotions men's services niche marketing
April 1, 2008
| Article
Tired of biting your tongue where your clients’ misdeeds are concerned? Let The Manicurist tell it like it is. This beauty industry veteran doesn’t pull any punches when it comes to salon etiquette and client complaints. Share these pages with your clients — if you dare.
Keywords: client issues customer service humor
April 1, 2008
| Article
Salons are carving out a niche by catering to expectant mothers. Moms-only menus, specialized massage, and targeted retail goodies are just the beginning. With some planning and training you can add to the joy — and relieve the discomforts — during the nine months before birth.
Keywords: pedicure safety pregnant clients working while pregnant
April 1, 2008
| Article
In this installment, The Manicurist tackles cancellation fees, early clients and those nagging cell phones.
Keywords: cancellation fees client issues clients customer service humor
April 1, 2008
| Article
You first met The Manicurist — aka Rebecca Seals — in our April issue and judging by your response, you enjoyed her “pull no punches” attitude. Here’s her take on free repairs, last-minute changes, long-winded excuses, and other headaches of daily salon life.
Keywords: client complaints customer service humor service pricing
March 1, 2008
| Article
A good manicure or pedicure should make clients feel special and pampered. Some services push the boundaries in terms of techniques, ingredients, and price to make them exceptional. Take a look at these services that go above and beyond.
Keywords: add-on services customer service day spa deluxe manicures deluxe pedicures
March 1, 2008
| Article
Word of mouth in Leola, Pa., has transformed Artistry Nail & Skincare Studio into the small town’s local beauty parlor hangout.
February 1, 2008
| Article
Owner exercises good business sense by treating her employees to sample services at other salons.
Keywords: customer service keeping your business competitive
February 1, 2008
| News
When a beauty salon went out of business leaving hundreds of customers holding newly-purchased gift certificates, several salons in Fresno, Calif. offered to honor the certificates as a show of goodwill for the industry.
Keywords: business customer service gift certificates professional image
January 1, 2008
| Article
Presentation is key to any salon service, and it starts the instant your client sits down. Small details in how you display your products show clients they are getting a more complete service, and you may be able to increase your prices as a result. Here are some clever ways salons are displaying their service products to their guests
Keywords: customer service salon decor/design
January 1, 2008
| Article
As an overachiever in the realm of education, I wonder how many techs feel the same way I do.
Keywords: As I See It building your clientele continuing education educating clients manufacturers educators
January 1, 2008
| Article
Late clients, bad bosses, staffing woes — nail techs often face situations that are out of our control. Sometimes we are able to gain control; other times we need to resign ourselves to our limitations and learn from the experience. Balance comes from knowing the difference.
Keywords: business building minimizing stress work life balance
