Business > Customer Service

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Readers Respond: Who Owns the Client? Salon or Tech?

August 1, 2006  | Article

The answer can vary from owner, to tech, to both, or none of the above. We asked three beauty professionals for their opinion and you can see that the answer is not clear-cut..

Keywords: client relationships   client retention  

Ten Ways to Keep the Client Experience Fresh

August 1, 2006  | Article

Don't let a visit to your salon feel stale. Liven it up with these 10 fresh ideas.

Keywords: customer service  

What’s your Power Quotient?

July 1, 2006  | Article

Take this self-quiz to determine you PQ - you power quotient. Learn to increase your power by taking part in this exercise. Your answer mat reveal where you’re making the most of your opportunities and where you’re letting them slip.

Keywords: quiz  

20 Stay-at-the-Top Service Trends

July 1, 2006  | Article

What happens when you get to the top of the industry? Everyone else wants to join you or take you down. To make sure you keep the power, make sure you are implementing some of these power-salon practices into your services and business.

Keywords: Alcohol in the Salon   beverages   custom nail colors   Dashing Diva   educating clients  

Who Do Nail Technicians Look Up To?

July 1, 2006  | Article

Sure the nail care industry is full of powerful people. But who are the powerful people outside of the industry (and our families) that we look up to? People who change others’ lives — including our own.

Keywords: celebrities   celebrity nails  

Guestbook Adds a Homey Touch

May 1, 2006  | Article

“It’s full of sweet thoughts,” says Amy Augustyn, owner of the Denver-based salon.

10 Ways…To Prepare You and Your Clients for a Perfect Prom

May 1, 2006  | Article

Prom season can be just as profitable as bridal season if you play your cards right and treat your guests like it's the special day they want it to be. 

Keywords: customer service   prom   youth marketing   youth services  

How to Throw a Client Networking Event

May 1, 2006  | Article

Salon owner Jill Wright wondered what would happen if she introduced her clients who own small businesses to her clients who love to buy. The result was a successful and fun pre-Christmas networking event.

Keywords: networking   networking event  

Nail Guarantee Comes With Conditions

April 1, 2006  | Article

Kim Stevens advises tying your nail guarantee to your clients’ use of recommended home care products.

Keywords: communicating with customers   guaranteeing your work  

Find Lost Clients to Find Lost Income

February 1, 2006  | Article

While it’s always important to find new clients, don’t forget the ones you’ve lost along the way. If you can discover why they left, you can determine the best technique to woo them back.

Keywords: building your clientele   client relationships   client retention   customer service  

Keep Them Coming Back for More

January 1, 2006  | Article

Keywords: building your clientele   customer service   marketing/promotions  

Oh, the Silly Things We Do

January 1, 2006  | Article

Have you ever fallen in front of a client or done something in the salon that made you turn bright red with embarrassment? Well, rest assured — you aren’t alone. These nail techs have had their share of challenging moments that made them feel just plain dumb or want to hide under their nail tables with shame. Read their experiences — we’re sure you’ll be able to relate.

Big Clients, Small Changes: How to Seat Plus-Size Clients Comfortably

December 1, 2005  | Article

It doesn’t take a lot of effort to make your plus-size clients feel at home. All that’s required is a little awareness and sensitivity — and perhaps some minor modifications to your manicure and pedicure set-ups.

Keywords: customer service   pedicures   special needs clients  

Beyond the Burqa

October 1, 2005  | Article

An education in cosmetology can change lives. Nowhere is this more evident than in post-war Afghanistan, where a three-month course at Kabul Beauty School & Oasis Spa gives graduates the capability to earn three to four times the national average salary.

Keywords: international   nail education  

Winning Brands

September 1, 2005  | Article

Offering awesome services differentiates the good salons from the not so good ones, but when it comes to building client loyalty, it takes a little more than a great manicure or set of pink-and-whites to keep customers coming back. Branding your salon ranks right up there with having to-notch customer service skills and a detailed service menu.

Keywords: advertising/promotions   price lists   promotional material   salon branding   salon menus  

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