Business > Customer Service

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Training Your Customers

February 1, 2002  | Article

Training and conditioning your clients to behave the way you want them to is both possible and necessary.

Keywords: educating clients   late clients  

Keep Asking Clients What They Want

February 1, 2002  | Article

Even though it may seem like a client doesn't ever want to change, she usually likes to know that you haven't given up on her.

Keywords: As I See It   customer service  

It’s Payback Time for Dentists

January 1, 2002  | Article

At the Dallas Dental Spa, the “dreaded dentist’s visit” is transformed into an anticipated appointment with private treatment suites imbued with calming treatments.

Keywords: amenities   working with doctors  

Ah, to Be a Kid Again

January 1, 2002  | Article

At Eclips Kids Salon and Spa  the brightly decorated interior caters to the under-14 crowd with toys, stuffed animals, and video games.

Keywords: youth marketing   youth services  

Reader to Reader: How do you make your services special?

January 1, 2002  | Article

Give them your full attention and never neglect "the little extras."

Keywords: customer service   little extras  

On the Couch Answers Your Business Questions

November 1, 2001  | Article

How should a nail tech deal with a client whose family life is disturbing?

Keywords: booth rental   communicating with customers  

Tech Takes to the Road

November 1, 2001  | Article

Mobile nail tech says, ”I still work part-time in a salon so I can keep in touch with that environment, but I don’t like to sit around, so I simply meet my clients there."

Keywords: mobile salons  

How to Handle Customer Complaints

November 1, 2001  | Article

We hope these tips on soothing angry clients may help.

Keywords: client complaints   communicating with customers   customer service  

As I See It: Business Is Good

November 1, 2001  | Article

By the time you read this, six weeks will have passed since September 11, 2001. Collectively, we will likely be past the initial stages of grief and shock, having moved on to the well-understood stage of grief known as acceptance.

Keywords: As I See It  

Salons Serve Up More Than Beauty Services

September 1, 2001  | Article

Many salons have implemented beverage service into their offerings, creating a new retail profit center.

Keywords: beverages in the salon   Shari Finger  

Keeping Clients Committed With Loyalty Programs

July 1, 2001  | Article

If it costs five times more to attract a new client than to keep an old one, doesn’t it make sense to spend something on a customer loyalty program? Learn to say thank you to clients in a way that keeps them coming back.

Keywords: client loyalty programs   client retention   client reward systems   loyalty programs   referrals  

Tap the Teen Market

May 1, 2001  | Article

Teen People says that teens are spending a fair amount of their allowances in salons.

Keywords: industry research   teens   youth marketing   youth services  

You’ve Got Mail

May 1, 2001  | Article

Looking to fill those open spots in your appointment book quickly and easily? Invite your clients to sign up for a “Daily Specials” e-mail.

Keywords: email marketing  

Create Teen “Know-It-Alls”

May 1, 2001  | Article

Teen People’s recent survey of 9,000 self-appointed “leaders of pop culture” ages 13-21 found that more than 25% of the teens visit a salon for nail care.

Keywords: niche marketing   youth marketing   youth services  

Targeting Seniors

March 1, 2001  | Article

Baby boomers turning 50 and older Americans are redefining aging. Appeal to them as clients by target marketing, customizing services, and understanding their concerns.

Keywords: arthritic clients   circulation disorders   elderly clients   hammertoes   niche marketing  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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