January 19, 2013
"We do throw some awesome parties with lots of food, drinks, door prizes, gifts, and discounts,” says Samantha Hanby, owner of Polished Nail Salon in Yukon, Okla., who held a Customer Appreciation Day for clients last September and plans to make it an annual event.
Keywords: client relationships hosting events
January 15, 2013
For some nail clients, there just seems to be no distance wide enough to keep them from getting a great nail service from their favorite tech. We asked our readers to tell us about some clients who regularly travel great lengths to come in for their nail fix.
Keywords: building your clientele client relationships client retention clients
December 28, 2012
Not long ago, Clayton, N.C.-based nail tech Melodie Hand held a Bra Fit Clinic at her salon, Tickled Pink. It sold her on the service and inspired her to become a “Bra Lady” herself.
Keywords: adding new services
December 27, 2012
As a nail professional, my goal is to get the guest to come back — over and over again. How do I do that, you ask? My strategy is simple: service, experience, and education.
Keywords: communicating with customers retailing
December 17, 2012
PHAB stands for Performance in Hair and Beauty — and it’s the first performance-based service standard aimed at dramatically improving the client’s experience with stylists, beauticians, and nail technicians.
Keywords: customer service
December 5, 2012
SetMore Appointments is an easy-to-use web-based appointment-setting system that was designed with beauty professionals in mind.
Keywords: appointment tracking client scheduling
November 15, 2012
Lexor shows a video highlighting their customer service associated with their auto-fill pedi-spas.
November 5, 2012
Bookappo is an easy-to-use online appointment scheduling and business management software centered around a highly customizable calendar.
Keywords: appointment tracking online booking salon software technology
November 5, 2012
Michelle Phoenix, owner of Wet Paint Nail Spa in Cambridge, Mass., sent out the following announcement to her clients: “While we all enjoy a little quality ‘me-time,’ sometimes our kids need to join us in our daily rounds. To alleviate the fear of interrupting the relaxation of your fellow spa-goers, we are introducing Mothers’ Hours. Wednesdays and Thursdays from 10 a.m. to 4 p.m., while open to anyone, are times that your munchkins are welcome to join you at your nail appointment.”
Keywords: children in the salon
October 29, 2012
Westmond Salon designs has come out with a new manicure table by Collins that is ergonomically designed to be functional as well as comfortable for nail techs and clients.
October 25, 2012
Whether you’re gearing up for a holiday shindig, want to throw your first (or 10th) client appreciation party, or will be welcoming clients to your new salon with an open house, we’ve got you covered with these ideas to be the best hostess ever.
Keywords: Facebook marketing networking event opening a new salon promoting your services salon parties
September 21, 2012
Nail tech and salon owner Maisie Dunbar explains the true cuticle, plus shares testimonials for her spa, Maisie Dunbar Spa Lounge in Silver Spring, Md.
Keywords: cuticles Maisie Dunbar
September 7, 2012
As a professional, you choose products you believe deliver the best results. Because of your careful selection, clients recognize something different about their nails when they come to you instead of doing their nails at home. Do you ever take the time to educate clients about the benefits they receive from the products? Use the handout on the next page to explain the why of your product choices.
Keywords: professional image professional-only products
August 21, 2012
In ritzy Beverly Hills, it takes a lot for a salon to stand out above the competition. That’s why Chi Nail Bar & Organic Spa is so proud of its nomination for a Business Excellence Award in the category of most innovative practices by the Beverly Hills Chamber of Commerce.
Keywords: celebrities customer service organic services salon profiles vegan services
August 21, 2012
The Salon Share app from Fill Your Chair is for salon professionals looking for efficient scheduling and timely notifications using the latest technology.
Keywords: appointment tracking smartphone apps