Business > Money Matters

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Her Services Are Payable in Advance

January 1, 2011  | Article

How much would it be worth to you to have clients pay up to two months in advance? Kim Hanzlik, owner of Nails, Hands, Feet and Toes in Winnemucca, Nev., offers clients the option of paying in advance and discounts their service by $5 as an incentive.

Keywords: money   service pricing  

Year-End Tax Planning: When to Spend

December 1, 2010  | Article

You can put more money in your pocket by doing effective tax planning. Before the year ends, take some time to consider the steps you can take to reduce your tax bill.

Keywords: taxes  

To the Last Drop

November 22, 2010  | Photo Gallery

NAILS collected estimates from 11 professional nail companies of typical usage for common-sized containers.

Keywords: product costs  

10 Money Wasters (and how to stop the waste)

November 22, 2010  | Photo Gallery

Every day there are opportunities to save, and it’s really easy to do once you identify where the waste is happening. From buying bulk sizes to shopping for furniture at a swap meet, these little things can make a difference in your budget.

Keywords: economy   money  

On My Mind: The Recession Is Over, Sort Of

November 1, 2010  | Article

A sign that lifts my spirits is that as I write this, the September issues of all of the consumer fashion magazines just came out and they are bigger than I’ve seen them in the last few years.

Keywords: business building   consumer advertising   economy   Hannah Lee   recession  

Credit Card Program Makes Saving Seamless

October 1, 2010  | Article

We know we should be saving for retirement — or taxes, or that vacation — but often we can’t seem to find a way. A free service called Auto-Save from Integrity Payment Systems automatically deducts a pre-determined amount each time a client pays with a credit card and deposits the amounts into an interest-bearing, no-minimum savings account.

Keywords: business   finance   keeping your business competitive   money   taxes  

How About Giving Your Time Value?

October 1, 2010  | Article

“Why give away your time for free when you can be charging for it?” asks Elaine Watson, Star Nails’ global education director and vice president of marketing and sales.

Keywords: business   finance   money   service pricing   soak-off gels  

Get, Give, Help Through PBA | NCA Disaster Relief Fund

September 1, 2010  | Article

Salon professionals who have been affected by the recent flooding in Tennessee or tornados in Mississippi can apply for assistance from the PBA | NCA Disaster Relief Fund by filling out the Application for Aid available at www.ncacares.org in the Resources section.

Keywords: charity  

Pre-Selling Makes Loyal Clients

July 1, 2010  | Article

Clients who come back to redeem their pre-sold service usually purchase something else as well.

Keywords: building your clientele   client retention   loyalty programs   marketing/promotions   retailing  

Watch Out for Licensing Scams

May 1, 2010  | Article

Scams in at least two states make it clear that nail and cosmetology licensees should be on the alert to avoid being defrauded.

Keywords: California state regulations   licensing   state licensing  

In-Salon Events Build Clientele, Up Income

April 1, 2010  | Article

In this economy, nail techs have to find creative ways to do direct marketing.

Keywords: building your clientele   business building   direct mail   email marketing   marketing/promotions  

The Pricing Problem

March 1, 2010  | Article

Part art, part science, pricing your services is one of the most important and delicate tasks you’ll undertake in the salon. And no two salon owners approach it quite the same. We asked readers: How do you decide how much to charge for a particular service?

Keywords: add-on services   business   economy   keeping your business competitive   money  

Slow No More

February 1, 2010  | Article

Fill those slow days with a once-a-week special.

Keywords: marketing/promotions  

Why Do You Charge More? Responding to Client Questions About Discount Salons.

February 1, 2010  | Article

Train your staff — and yourself — to answer this sensitive question so you’re able to respond quickly and confidently to clients’ concerns.

Keywords: discount salons   keeping your business competitive   service pricing  

VIP Keychain Cards Have Clients Coming Back

January 1, 2010  | Article

A little keychain card can encourage client retention in a big way.

Keywords: client retention   loyalty programs  

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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