Q&A

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How can I convert my existing client base into regular gel-polish clients?

Reader to Reader: If you could open a salon anywhere in the world, where would you open it?

Reader to Reader: Other than money, what would motivate you to work harder at your current salon?

Should I advertise in the Yellow Pages?

What is the best place to recruit nail techs?

Reader to Reader: Who did you choose as your state board hand model and why?

How do I decide on a salon uniform color?

What can you tell me about Yelp?

How important is it that I work for somebody else first before I open my own place?

Where will I get the most bang for my buck when it comes to advertising on a budget?

Reader to Reader: If your salon was on fire and you had time to grab three things, what would they be and why?

Reader to Reader: What's the right amount of input to give a client with regard to her nail look?

Reader to Reader: Should you communicate with clients via cell phone text message?

I’m thinking of offering a service deal on Groupon or a similar group deal site and I’m wondering what I should know in advance.

Reader to Reader: Are DIY nail products good or bad for the professional industry?

Reader to Reader: What’s the one thing in your salon you should throw away but probably never will?

I’m thinking about doing a client survey. What questions should I include and what’s the best way to go about it?

Reader to Reader: Is it OK to date a client? Why or why not?

How do I get a small business loan to open my own nail salon?

Reader to Reader: How are general cleaning duties delegated and enforced at your salon?

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