December 1, 2009
| Article
One-of-a-kind Christmas ornaments may be just what your client is looking for. Offer them as a seasonal retail item.
Keywords: holiday retailing Retail Boutique retail merchandising retailing seasonal products
December 1, 2009
| Article
You’d love to create an adorable retail boutique in your salon, filling it with candles, gourmet teas, and other unique gift items, but you have one major problem: Where do you find these items — and at wholesale prices you can afford? NAILS shows you how to shop a gift show and about other venues where the retail-savvy stock their stores.
Keywords: retail boutique items retail merchandising retailing
November 23, 2009
| Article
Are you are a busy nail technician or salon owner in desperate need of making more money? Do you feel that you are really close to grabbing the “brass ring” only to find yourself unable to reach it yet again? If you answered yes to one or both of these questions then take a moment, kick your feet up and read about the 80/20 Rule and how you can immediately apply it to work LESS and make MORE.
Keywords: 2010 Project business building recession
November 10, 2009
| Article
For the last five years retailers have followed a trend that spa owners need to be aware of. Don’t forget the Internet. Four of the eight biggest retail e-mail volume days of the year occurred in the weeks before Christmas last year. These days actually have names, “Cyber Monday” (November 27) with the following three Mondays being referred to as “Echo Mondays” (December 4, 11 and 18). Sending out e-mails to your data base around these dates makes good sense.
Keywords: 2010 Project holidays recession web marketing
November 1, 2009
| Article
Tips on how to survive and prosper this holiday season and end the year with a bang.
Keywords: client scheduling gift bags gift certificates holidays minimizing stress
November 1, 2009
| Article
Offer these sunless tanning products to your clients for a healthy, UV-free tan year round.
Keywords: Body Drench Retail Boutique retail merchandising retailing sun protection
November 1, 2009
| Article
Because profit margins on retail goods are many times those of service dollars, retail is vital to the health of your business. Learn eight tricks for implementing a successful merchandising strategy — from product placement to lighting.
Keywords: merchandising retail merchandising retailing
October 27, 2009
| Article
Suggestive selling is one aspect of merchandising that is often overlooked, yet it can make a tremendous difference in the total retail sales of a salon. It is a proven statistic that close to 40% of clients will say yes when asked by a staff member if they wish to upgrade in size or quantity. There is a fine line to being perceived as pushy or merely suggestive, though.
Keywords: 2010 Project recession retailing
October 19, 2009
| Product
The holiday season is all about glitter and shine, and Xtended Beauty has the perfect lash styles to light up a room.
Keywords: eyelash lash extensions seasonal products
October 14, 2009
| Product
Cuccio Naturalé has developed new Body Butter Washes to retail in spas and salons.
Keywords: Cuccio Naturale retailing skin care
September 23, 2009
| Product
Make your front counter pop with Cuccio Naturalé’s new Counter Top Tester Displays for Cuccio Lyte Body Butters.
Keywords: Cuccio Naturale lotions retailing
September 1, 2009
| Article
Clients are more likely to show off their new pedicures in comfortable heels and sandals. With cushions, inserts, and protectors available, stock up on shoe accessories to enhance your clients’ footwear comfort.
Keywords: Foot Petals IdealHeel Insolia Kiwi Smiling Feet Pedag
September 1, 2009
| Article
October is National Breast Cancer Awareness Month, and there’s no better way to show your clients you care than by retailing products that donate a portion of their proceeds to benefit breast cancer organizations.
Keywords: breast cancer awareness charity retailing
August 27, 2009
| Product
Kinetics’ Nail Station Display is the perfect polish organizer and fashion item for your desk.
Keywords: Kinetics product displays retail merchandising
August 1, 2009
| Article
With concern for the environment growing and some cities banning the use of disposable bags, reusable shopping bags are becoming a must-have for many.
Keywords: eco-conscious products eco-friendly retail boutique items
