Business - Topic : building your clientele

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First Impressions Seal the Deal

September 1, 2003  | Article

You have only one chance to make a great first impression on new clients.

Keywords: building your clientele   client relationships   first impressions  

Get the Word Out

March 1, 2003  | Article

These days, quality work isn’t always enough to get clients into your salon. Advertising your wares can help attract new business and keep your existing customer base aware of new offerings on your service menu.

Keywords: advertising/promotions   building your clientele   business building  

After School Activities

December 1, 2002  | Article

Graduating from cosmetology school is only the beginning of what can be a fulfilling career in the nail industry — provided you take a step in the right direction. Knowing where and how to look for the perfect job and keeping up to date with trends are only a few things you can do to be successful right from the start.

Keywords: booth rental   building your clientele   continuing education   finding a job   professional image  

Learn What Retail Clients Really Want

August 1, 2002  | Article

"The Retail Help Kit" produced by The Spa Association includes this valuable resource for identifying and satisfying your most challenging retail clients.

Keywords: building your clientele   customer service   keeping your business competitive   retailing  

Reader to Reader

July 1, 2001  | Article

Nail techs respond: What do you know now that you wish you had when you started as a nail tech?

Keywords: building your clientele   choosing products  

The Doctor is “IN” - Establishing a Salon-Doctor Relationship

April 1, 2000  | Article

Finding a good doctor is like finding a good nail technician – people want a personal referral from someone they trust. If you’re still looking for Dr. Right, here are some suggestions from physicians and nail techs who’ve made referral relationships work.

Keywords: building your clientele   business building   working with doctors  

Kids These Days ...

August 1, 1998  | Article

Do today's nail techs know what it takes to build a full book? If not, as a veteran you should lend a hand.

Keywords: building your clientele   business building  

Honor Thy Nail Tech

June 1, 1997  | Article

Franchise salon owner makes recommendations for other owners considering adding nails to the service menu.

Keywords: adding new services   building your clientele   client scheduling   hiring nail technicians   Maureen Volpe  

201 Ways to Build Your Business

February 1, 1997  | Article

We polled marketing experts, nail technicians, and salon owners for their best suggestions on how to find new customers…and keep the ones you have.

Keywords: building your clientele   business building   customer service   organization   techniques  

Tip of the Month: Leave Your Business Card with Restaurant Tips

December 1, 1996  | Article

Keywords: building your clientele  

A Client on the Books Is Worth Two in the Wings

August 1, 1995  | Article

This salon owner was so intend on bringing in NEW clients that she didn't realizing she was losing customers like me because we felt ignored.

Keywords: As I See It   building your clientele   client retention   marketing/promotions  

How Do You Get New Business?

September 1, 1994  | Article

Keywords: building your clientele   business building  

Booked Solid: How to Fill Your Appointment Book

July 1, 1992  | Article

Keywords: building your clientele  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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