October 1, 2008
To organize a networking event for nail techs takes an enormous amount of work and discipline, but the rewards are worth it. Learn the steps to make your event go off without a hitch.
Keywords: business tools keeping your business competitive networking tradeshows
October 1, 2008
When Colleen VanDurme designed business cards for her own nail business, another venture designing salon marketing materials for others took off.
Keywords: advertising/promotions business cards business tools marketing/promotions
October 1, 2008
Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.
Keywords: building your clientele business tools keeping your business competitive logo marketing/promotions
July 1, 2008
Salon success handbook advises it is important to develop a working relationship with trainers in the industry.
Keywords: books business tools keeping your business competitive sustainable business
June 1, 2008
Expert business advice given on a weekly basis and delivered right to your inbox.
Keywords: business tools coaching keeping your business competitive resources
May 1, 2008
Neil Ducoff, CEO of Strategies, gives a little economic advice.
Keywords: business building business tools economy keeping your business competitive service pricing
March 1, 2008
Everyone wants to be the master of her own time, but with clients, friends, and family all pulling in different directions, how can we? This is a call to all nail professionals to snatch your appointment book from the hands of your well-meaning (but clueless) clients, and take control.
Keywords: business tools client scheduling organization service pricing
March 1, 2008
Digital frames can store hundreds of nail art photos, run a clear, continual slideshow of your work, and some can even organize pictures into themed albums and show video clips.
Keywords: business tools creating a portfolio nail art
October 1, 2006
Next time you pop into your favorite distributor’s showroom or talk with your sales representative, find out what additional services they provide. What you discover may help you build a stronger salon brand and a more profitable business. Here are 20 things your distributor can do for you.
Keywords: business building business tools distribution
June 1, 2006
Nobody likes to think of worst-case scenarios — like coming face to face with a lawsuit. But in the real world, things do go wrong, and nail salons are at risk of being named in a customer’s lawsuit. Unless you can afford to lose your salon and all that you’ve worked hard for, you can’t afford to be without professional liability insurance.
Keywords: business tools insurance salon furnishings
April 1, 2006
From revisting your goals to hiring a coach, here are 10 powerful and practical steps you can take — beginning today — to propel yourself into action and success.
Keywords: business business tools customer service networking professional consultants
May 1, 2005
You could be making your first tentative steps into the beauty industry, or your book may be so filled with penciled-in names there’s no white space. Either way, if you’re uncertain what your next steps should be, it may be time to turn to a consultant.
Keywords: building your clientele business tools consultants keeping your business competitive marketing/promotions
December 1, 2002
By understanding and committing to the principles of good management, your business can succeed and even flourish. Are you doing all you can do when it comes to smart scheduling, customer relations, employee management, and analyzing the numbers behind your business decisions?
Keywords: business tools computer systems consultants finance keeping your business competitive
November 1, 2002
A rash of salon fires reminds salon owners just how much they stand to lose. Knowing the potential fire dangers that exist in your salon and taking steps to curb them, as well as determining what your business is worth and getting good insurance coverage will help prevent a fire in your salon and minimize its effects should the worst come to pass.
Keywords: business tools chemical safety fire hazards insurance owner issues
November 1, 1983
Cutting prices to spur business may not be the best approach.
Keywords: business tools editorial finance keeping your business competitive service pricing