March 19, 2012
| Article
The consultation is your first opportunity to educate your new client and impress her with your professionalism.
Keywords: client consultation communicating with customers customer service
December 7, 2011
| News
In Glamour's December 2011 issue, many beauty questions were answered, revealing some important information about women's facial hair maintenance.
Keywords: client health customer service educating clients holiday products Tweezerman
November 28, 2011
| News
SELF Magazine, in the November 2011 issue, put together a list of ways to pump up manicures and maximize results for your clients. According to Maridel Reyes, it's always good to tune-up your technique.
Keywords: client health customer service nail health nail strengtheners tips
October 25, 2011
| News
Glamour magazine told us the top 10 things they love in the nail universe.
Keywords: Butter London customer service fashion manicures nail trends
September 14, 2011
| Article
Don’t forget the fundamentals of making a good first impression on new clients.
Keywords: client retention customer service
August 18, 2011
| Article
Daily deal sites like Groupon, LivingSocial, and countless others allure nail salons to advertise by their amazing reach and lightning-fast response times, but are they worth the pain in the you know what?
Keywords: advertising/promotions consumer advertising customer service marketing/promotions web marketing
April 19, 2011
| Article
As service providers in the beauty industry, you have the opportunity to touch your clients' (and their familes') lives. Editor Hannah Lee shares her personal story.
Keywords: cancer client health customer service mother's day On My Mind
March 7, 2011
| Article
I've been thinking a lot about loyalty lately. Specifically, what makes clients loyal to certain salons or certain nail techs. Are you creating client loyalty?
Keywords: client relationships customer service Hannah Lee On My Mind
February 28, 2011
| Article
Turkish salon Misk keeps cleanliness and luxury at the top of its priority list as owner Ceren Ergun gears up to open a second location of her popular nail haven in Istanbul.
Keywords: autoclaves customer service international nails-only salons salon decor/design
February 28, 2011
| Article
Clients of Ole Henriksen Face/Body Spa in Los Angeles won’t muss their manicures flipping through the pages of tattered old magazines. Instead they can read the latest digital editions on the spa’s iPads.
Keywords: customer service salon decor/design
December 1, 2010
| Article
“While it’s not a product or service that you can make money from, offering gift-wrapping is a wonderful way to thank your loyal customers for their patronage throughout the year and to make their stress-filled holiday time just a little bit easier,” says small-business marketing expert Nanette Miner.
Keywords: business building customer service gift bags holiday retailing networking
November 22, 2010
| Photo Gallery
Get the down low for how to cater to four common client types — the glamour girl, control freak, escapist, and eco-conscious client — with nail styles, colors, services, and more that are fine-tuned to the needs of each.
Keywords: business tools competitive customer service nails and fashion
November 17, 2010
| Article
Being your own boss is a rewarding choice, but it takes commitment and perseverance. Seasoned techs offer tips to help you succeed.
Keywords: advertising/promotions booth rental business business tools customer service
November 17, 2010
| Article
For clients of Salon Riviera in Redondo Beach, Calif., receiving a traffic or parking ticket has an unexpected upside: Bring the ticket to the salon and new clients will receive 50% off their service.
Keywords: competitive customer service marketing/promotions social media
October 1, 2010
| Demo
You’ve just thought of an awesome new signature service you want to add to your spa menu. So why not go that little extra mile and make a nice music playlist to go along with it?
Keywords: adding new services customer service manicures pedicure products pedicures
