November 28, 2011
SELF Magazine, in the November 2011 issue, put together a list of ways to pump up manicures and maximize results for your clients. According to Maridel Reyes, it's always good to tune-up your technique.
Keywords: client health customer service nail diseases nail strengtheners tips
October 25, 2011
Glamour magazine told us the top 10 things they love in the nail universe.
Keywords: Butter London customer service fashion manicures nail trends
September 14, 2011
Don’t forget the fundamentals of making a good first impression on new clients.
Keywords: client retention customer service
August 18, 2011
Daily deal sites like Groupon, LivingSocial, and countless others allure nail salons to advertise by their amazing reach and lightning-fast response times, but are they worth the pain in the you know what?
Keywords: advertising/promotions consumer advertising customer service marketing/promotions web marketing
April 19, 2011
As service providers in the beauty industry, you have the opportunity to touch your clients' (and their familes') lives. Editor Hannah Lee shares her personal story.
Keywords: cancer client health customer service Mother's Day On My Mind
March 7, 2011
I've been thinking a lot about loyalty lately. Specifically, what makes clients loyal to certain salons or certain nail techs. Are you creating client loyalty?
Keywords: client relationships customer service Hannah Lee On My Mind
February 28, 2011
Turkish salon Misk keeps cleanliness and luxury at the top of its priority list as owner Ceren Ergun gears up to open a second location of her popular nail haven in Istanbul.
Keywords: autoclaves customer service international nails-only salons salon decor/design
February 28, 2011
Clients of Ole Henriksen Face/Body Spa in Los Angeles won’t muss their manicures flipping through the pages of tattered old magazines. Instead they can read the latest digital editions on the spa’s iPads.
Keywords: customer service salon decor/design
December 17, 2010
Keywords: customer service
December 1, 2010
“While it’s not a product or service that you can make money from, offering gift-wrapping is a wonderful way to thank your loyal customers for their patronage throughout the year and to make their stress-filled holiday time just a little bit easier,” says small-business marketing expert Nanette Miner.
Keywords: business building customer service gift bags holiday retailing networking
November 22, 2010
| Photo Gallery
Get the down low for how to cater to four common client types — the glamour girl, control freak, escapist, and eco-conscious client — with nail styles, colors, services, and more that are fine-tuned to the needs of each.
Keywords: business tools customer service fashion
November 17, 2010
Being your own boss is a rewarding choice, but it takes commitment and perseverance. Seasoned techs offer tips to help you succeed.
Keywords: adding new services advertising/promotions booth rental business business tools
November 17, 2010
For clients of Salon Riviera in Redondo Beach, Calif., receiving a traffic or parking ticket has an unexpected upside: Bring the ticket to the salon and new clients will receive 50% off their service.
Keywords: customer service marketing/promotions social media
October 1, 2010
You’ve just thought of an awesome new signature service you want to add to your spa menu. So why not go that little extra mile and make a nice music playlist to go along with it?
Keywords: adding new services customer service manicures pedicure products pedicures
September 1, 2010
I’m the perfect example of do as I say, not as I do. So as such a lackadaisical client, what does it take for me to come back for repeat visits?
Keywords: building your clientele client issues clients customer service Hannah Lee