November 1, 1995
What is the most important requirement in being successful in the nail industry?
January 1, 1995
Get ready! Predictions on where the nail industry is headed!
December 1, 1993
Ten seasoned salon professionals offer their best advice for making it in the nail industry today.
Nail technicians and salon owners must stop fretting over the low price salons and either appeal to the bargain hunters or ignore them.
August 1, 1993
Although nail technician income has risen steadily, at least keeping pace with inflation, prices on most services have barely budged upward in two years, and some service prices have dropped.
April 1, 1993
Besides other salons, who else is a competitor to you? You have to know who (and what) your competitors are so that you can best meet and serve your customers’ needs.
September 1, 1992
I know a person in business has to guard secrets in order to stay competitive, but I’ve seen this problem in the extreme, where professionals would rather suffer in silence than ask for help from another nail technician.
April 1, 1991
Start by giving clients know-'em'dead service instead of lowering your prices.
February 1, 1991
How to woo customers, wow them, and then win them back. A list of reasons that clients leave you and how to overcome each one.
December 1, 1990
As a nail tech it is tempting to specialize in one area, but limiting yourself will result in lost clients, especially in today's recession.
August 1, 1985
Star Nail Products has approached distributing their product in a unique and successful way that has shaken up the nail industry.
November 1, 1983
Cutting prices to spur business may not be the best approach.
A.I.I. Partner Sales Incentive Program Photos18 photos
On the Road with Hannah Lee34 photos
A nail file consisting of a strip of cardboard or wood with a coating of powdered emery (an abrasive).
What’s the cause of the pinkish-red oval area on the pad of my client’s toes?
Am I losing my touch applying acrylics?
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