October 5, 2011
For fall 2011, OPI takes to the open road with 12 stunning new shades that bring a fresh spirit of classic American style to life.
Keywords: OPI Products polish retail merchandising
October 3, 2011
Allure's Best of Beauty Hall of Fame, featured in their October 2011 special issue, features 11 exceptional products that have racked up more awards than imaginable.
Keywords: Enhance the Service: Retail! OPI Products polish retail boutique items retail merchandising
September 14, 2011
OPI is the Official Nail Care Sponsor of the 2011 MISS UNIVERSE® Pageant. Here, the contestants showcase the four colors of the Miss Universe-inspired lacquer collection.
Keywords: celebrities OPI Products polish
August 23, 2011
George Schaeffer — the founder, president, and CEO of OPI Products and CEO of Aloxxi International — has continued in his giving ways with a major gift to Los Angeles’ Cedars-Sinai Medical Center.
Keywords: charity George Schaeffer OPI Products
June 15, 2011
Answering the call for a boutique nail salon in the South Shore neighborhood of Chicago, Shine offers a clean atmosphere, homemade scrubs, and is consistently on top of the latest nail trends.
Keywords: boutique nail salon China Glaze CND Essie gels
March 18, 2011
After three successful years owning and operating a waxing studio in Banker’s Hill, Deven Taylor and Amber Lively relocated their business to nearby tourist mecca Old Town San Diego, introducing the neighborhood’s only nail, waxing, and skin care studio.
Keywords: CND On The Road OPI Products salon decor/design salon profiles
November 22, 2010
| Photo Gallery
From nail polish to pumice files, your favorite nail manufacturers have offered up cute and celebratory ways to increase your bottom line -- while spreading holiday cheer.
Keywords: Backscratchers Beech Sandals China Glaze CND Cuccio Naturale
November 22, 2010
| Photo Gallery
This gallery showcases unique goods available for retailing in your salon. General information and website links give you the scoop on cool items to enliven your retail business.
Keywords: aromatherapy LCN OPI Products retail boutique items retail merchandising
August 1, 2010
If our admittedly unscientific poll of NAILS Facebook fans tells us anything, it’s that cuticle oil — and CND’s SolarOil in particular — is flying off your retail shelves. Strengtheners and antifungals made a good showing as well. But those are not the only home-care products that have the cash registers ringing. We asked techs to show us their biggest selling retail
Keywords: base coats CND Duri files lotions
July 6, 2010
Beauty Bus Foundation is a non-profit organization that provides free in-home beauty and grooming treatments to empower homebound, terminally, and chronically ill people and their primary caregivers. OPI lent its support to the Beauty Bus Foundation as a sponsor of the first annual Beauty Drive fundraising event on April 25 in Los Angeles. The Beauty Drive highlighted beauty treatments from professional makeup artists, as well as manicurists from ROB|B, the nation’s first OPI Concept Salon.
Keywords: charity OPI Products
July 1, 2010
Gray-beige polishes — also known as the “greige,” “taupe,” or “putty” trend — are showing up all over runways and adorning celebrities’ nails. Get the look in your salon this summer with these professional shades.
Keywords: China Glaze CND Color Club Essie fashion
March 15, 2010
OPI executive VP and artistic director Suzi Weiss-Fischmann talks to NAILStv's Sree Roy about fashion trends, the naming of polish colors, and her beauty blog.
Keywords: fashion OPI Products seasonal nail art Suzi Weiss-Fischmann trends
February 1, 2010
Risé Carter of NSI, Doug Schoon of CND, Paul Bryson of OPI, and numerous other manufacturers and nail techs have sent letters to Dr. Oz. I encourage you to do the same. Go watch the video and then click on the Contact Us link at the bottom of the page.
Keywords: acetone/removal products chemical safety Doug Schoon industry research nail biting
January 1, 2010
To advertise his salon, Robbie Schaeffer, owner of ROB|B: An OPI Concept Salon, wrapped up a couple of Smart Cars with reflective graphics of OPI bottles and his salon logo.
Keywords: advertising/promotions business building marketing/promotions OPI Products
September 1, 2009
You offer services using natural products, and you and your staff make earth-friendly choices for your salon whenever you can. How do you let your clients know about your commitment to going green? Below are five ways to spread your message
Keywords: advertising/promotions educating clients networking OPI Products public relations