May 29, 2014
Just starting out? “Get hairstylists in your area to wear your nails or at least refer their clients to you,” says Sharon Frenz, owner of The Nail Boutique in Tomah, Wis., and the newly opened Next Step Nails Training.
April 26, 2014
While the value of using social media to gain clients is a steady drumbeat these days, don’t discount the power of handing out business cards to your favorite customers.
December 1, 2010
If business is slow, it’s time to crank up your “brave meter,” says Kristi Valenzuela, a success coach with Crystal Focus Coaching.
April 1, 2010
Sometimes the things clients say are music to your ears; other times they can make you cringe. We asked nail techs to tell us their favorite, and least favorite, things to hear from clients.
February 1, 2008
Kim goes on the road to see how the Nail Garden earned 100 rave reviews on CitySearch.
November 1, 2003
An old fashioned wooden nickel keeps the referrals coming in.
July 1, 2001
If it costs five times more to attract a new client than to keep an old one, doesn’t it make sense to spend something on a customer loyalty program? Learn to say thank you to clients in a way that keeps them coming back.
Kym Lee, a Look Back in Pictures14 photos
InternatioNAILS: Mexico and Central America20 photos
Bio Sculpture has been the first of many. We are the inventors of Color Gel, Soak Off Gel, and Gel Nail Sculptures.
What are reasonable terms for a non-compete contract?
How do I announce to my clients that I will be moving to a new salon?
The new products I’m using are adding time to each appointment. How do I adjust my schedule?
Why isn’t my Gelish application curing properly?
What’s the cause of the pinkish-red oval area on the pad of my client’s toes?
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