March 28, 2011
| Demo
Some nail techs find success in retailing hand-made jewelry made from nail products like acrylic. Kimberly Harr, a nail tech at La Nail Beautician in Everett, Pa., shows you how to make an acrylic ring:
Keywords: acrylics creative uses for polish jewelry retail boutique items retailing
December 1, 2010
| Article
Even if your salon doesn't offer hair services, all clients brush their har. Consider offering some of these cool brushes as retail items for your nail clients.
Keywords: hair care Retail Boutique retail boutique items retailing
December 1, 2010
| Article
In 1985, Anne Taintor glued the words “intellectuals gone bad” onto a vintage magazine ad featuring two proper and glamorous women.
Keywords: retail boutique items retailing
November 22, 2010
| Photo Gallery
There's no time like the present to roll out the new holiday-themed sets and sweet-smelling treats that clients wait for all year. This festive time of year is perfect for offering special gifts and holiday services that are sure to appeal to the merrymaker in everyone.
Keywords: holiday retailing holidays retailing seasonal products
November 22, 2010
| Photo Gallery
From nail polish to pumice files, your favorite nail manufacturers have offered up cute and celebratory ways to increase your bottom line -- while spreading holiday cheer.
Keywords: Backscratchers Beech Sandals China Glaze CND Cuccio Naturale
November 22, 2010
| Photo Gallery
This gallery showcases unique goods available for retailing in your salon. General information and website links give you the scoop on cool items to enliven your retail business.
Keywords: aromatherapy LCN OPI Products retail boutique items retail merchandising
November 17, 2010
| Article
Attention-getting design and visual merchandising — the art of placing retail products in a way that increases sales — can give you a major advantage over your competition. Even if you don’t have a hefty visual merchandising budget, remember that creativity, initiative, and a sense of humor don’t carry a price tag. A visual strategist at Chute Gerdeman Retail shares 11 Dos (and a few Don’ts) to help you prepare for a successful holiday season.
Keywords: keeping your business competitive retailing salon decor/design
November 4, 2010
| Product
Purse Bags from Action Bag Company are perfect for holding a gift card or small products. Available in nine colors with matching ribbon tie closure. Add your logo with our Free Art Options!
Keywords: Action Bag marketing/promotions retailing
October 1, 2010
| Article
Every day, women are faced with inconvenient, on-the-go fashion incidents that — luckily — can be repaired with an impressive variety of quick-fix tools. From crooked bangs to broken buttons, solve problems in an instant with these easy solutions.
Keywords: fashion Retail Boutique retailing
September 1, 2010
| Article
Kiss clogged pores, oily patches, and uneven skin goodbye. Handheld facial cleansing systems allow the modern woman a quick and convenient way to get in-home skin rejuvenating treatments.
Keywords: Retail Boutique retailing skin care
August 1, 2010
| Article
Argan oil is the big buzzword in the beauty industry, and clients will appreciate a chance to try these argan oil-based treatments. Argan oil hair treatments are usually applied to damp hair to leave it silky, soft, and shiny.
Keywords: argan oil hair care Retail Boutique retail boutique items retailing
August 1, 2010
| Article
We first met salon owner Heather Goodwin in 2007 when she entered (and won 1st runner-up in) our Nail Tech of the Year program. She didn’t have her own salon yet, but the plans were in motion. The next time I was in Orlando for the Premiere Show was 2008 and Heather was moving into her salon that very weekend. I promised her next time I was in central Florida, I would visit her salon. In June, publisher Cyndy Drummey and I made the visit.
Keywords: gel polish manicures On the Road pedicures retailing
July 1, 2010
| Article
Clients who come back to redeem their pre-sold service usually purchase something else as well.
Keywords: building your clientele client retention loyalty programs marketing/promotions pre-selling services
June 1, 2010
| Article
Nail salons and spas see plenty of brides and bridal parties. Bridal items ranging from how-to books to rhinestone-embellished clothing are great gift ideas.
Keywords: bridal styles Retail Boutique retail boutique items retailing
June 1, 2010
| Article
I found Be Beauty by posting a message on the NAILS Facebook page (www.facebook.com/nailsmag) that I was looking for a salon in San Diego. Nail tech Brian Garces messaged me back to come to the salon where he works. When I looked it up online and saw it was in a cute little 1920s-era bungalow, I was sold.
Keywords: boutique nail salon On the Road retailing salon decor/design salon profiles