November 22, 2010
| Photo Gallery
This gallery showcases unique goods available for retailing in your salon. General information and website links give you the scoop on cool items to enliven your retail business.
Keywords: aromatherapy LCN OPI products retail boutique items retail merchandising
November 17, 2010
Attention-getting design and visual merchandising — the art of placing retail products in a way that increases sales — can give you a major advantage over your competition. Even if you don’t have a hefty visual merchandising budget, remember that creativity, initiative, and a sense of humor don’t carry a price tag. A visual strategist at Chute Gerdeman Retail shares 11 Dos (and a few Don’ts) to help you prepare for a successful holiday season.
Keywords: keeping your business competitive retailing salon decor/design
November 4, 2010
Purse Bags from Action Bag Company are perfect for holding a gift card or small products. Available in nine colors with matching ribbon tie closure. Add your logo with our Free Art Options!
Keywords: Action Bag Company marketing/promotions retailing
October 1, 2010
Every day, women are faced with inconvenient, on-the-go fashion incidents that — luckily — can be repaired with an impressive variety of quick-fix tools. From crooked bangs to broken buttons, solve problems in an instant with these easy solutions.
Keywords: fashion retail boutique items retailing
September 1, 2010
Kiss clogged pores, oily patches, and uneven skin goodbye. Handheld facial cleansing systems allow the modern woman a quick and convenient way to get in-home skin rejuvenating treatments.
Keywords: retail boutique items retailing skin care
August 1, 2010
Argan oil is the big buzzword in the beauty industry, and clients will appreciate a chance to try these argan oil-based treatments. Argan oil hair treatments are usually applied to damp hair to leave it silky, soft, and shiny.
Keywords: argan oil hair care retail boutique items retailing
August 1, 2010
We first met salon owner Heather Goodwin in 2007 when she entered (and won 1st runner-up in) our Nail Tech of the Year program. She didn’t have her own salon yet, but the plans were in motion. The next time I was in Orlando for the Premiere Show was 2008 and Heather was moving into her salon that very weekend. I promised her next time I was in central Florida, I would visit her salon. In June, publisher Cyndy Drummey and I made the visit.
Keywords: gels manicures On The Road pedicures retailing
July 1, 2010
Clients who come back to redeem their pre-sold service usually purchase something else as well.
Keywords: building your clientele client retention loyalty programs marketing/promotions retailing
June 1, 2010
Nail salons and spas see plenty of brides and bridal parties. Bridal items ranging from how-to books to rhinestone-embellished clothing are great gift ideas.
Keywords: bridal nail art retail boutique items retailing
June 1, 2010
I found Be Beauty by posting a message on the NAILS Facebook page (www.facebook.com/nailsmag) that I was looking for a salon in San Diego. Nail tech Brian Garces messaged me back to come to the salon where he works. When I looked it up online and saw it was in a cute little 1920s-era bungalow, I was sold.
Keywords: boutique nail salon On The Road retailing salon decor/design salon profiles
March 1, 2010
From colorful bottles and brushes to sophisticated gift baskets, it’s hard to tell whether these grooming products are for your pet, or for you! Stock your salon with these novel items that are ideal for pet lovers.
Keywords: pet products retail boutique items retail merchandising retailing
February 1, 2010
Many women can’t go a day without their lip balms. Small sizing, adorable designs, and affordable prices make these tubs and tubes of lip balm an easy retail item that’s perfect for a last-minute impulse buy.
Keywords: California Mango organic products retail boutique items retailing SPF
January 1, 2010
Whether worn as a salon uniform or retailed to clients, these unique shirts are modern and fun — and they can’t be found in just any store. Give them as a client appreciation gift or stock them in the retail area for clients who can’t get enough of all things nails.
Keywords: Aprons retail boutique items retailing salon uniforms
December 1, 2009
A great retail space is designed around the senses, says salon consultant Bryan Durocher. Ramp up your holiday retailing with an appeal to clients’ sense of touch, sound, smell, and sight.
Keywords: holiday retailing holidays retail merchandising retailing
December 1, 2009
One-of-a-kind Christmas ornaments may be just what your client is looking for. Offer them as a seasonal retail item.
Keywords: holiday retailing retail boutique items retail merchandising retailing seasonal products