Business - Topic : retailing

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What's It to You?

June 1, 2005  | Article

If nail techs won't retail nail products, manufacturers will have to sell them in alternative outlets.

Keywords: Cyndy Drummey   retailing  

Open Your Books For Retail Results

January 1, 2004  | Article

In a commission-based salon or spa, technicians sometimes assume the owner is banking the other half of their commission. Opening the salon’s books will open employees’ eyes to the vital need to retail for the salon’s survival.

Keywords: finding/retaining staff   organization   retailing  

Marketers Say Selling Nail Products Is As Hard As Buying

November 1, 2003  | Article

Frustrations with nail product distribution have led to manufacturers to refocus on the "little guy."

Keywords: As I See It   business   retailing  

Selling Ice to Eskimos: Why Can't Nail Techs Retail?

November 1, 2002  | Article

If these kiosks salespeople can sell three-way buffers, why can't you?

Keywords: As I See It   retailing  

25 Simple Ways to Promote Your Retail

October 1, 2002  | Article

Discover new methods for increasing retail sales in this article packed with suggestions.

Keywords: advertising/promotions   consultants   direct mail   marketing/promotions   product displays  

A Booth Renter’s Guide to Retail

August 1, 2002  | Article

Booth renters need to know he rules if they are going to retail effectively. Understanding the terms of your lease and the law governing retail sales is essential. Applying commonsense marketing strategies allows you to maximize profits.

Keywords: booth rental   retailing  

Learn What Retail Clients Really Want

August 1, 2002  | Article

"The Retail Help Kit" produced by The Spa Association includes this valuable resource for identifying and satisfying your most challenging retail clients.

Keywords: building your clientele   customer service   keeping your business competitive   retailing  

Natural – Born Retailer

August 1, 2001  | Article

Keywords: Enhance the Service: Retail!   retailing  

Stocking Up: Understanding Ordering and Inventory for Retailing

April 1, 2001  | Article

The back-end systems of selling retail – ordering your first batch of products and maintaining inventory levels – are often brushed over in articles about retailing. But in this article – the second of a two-part series about breaking into retail – we go in depth on what you need to know to run your new retail business behind the scenes.

Keywords: retailing  

The Three T’s of Retailing: Train, Track, and Tie It to Performance

April 1, 2001  | Article

When Susie Galvez bought Face Works Day Spa in Richmond, Va., two years ago, retail sales accounted for just 3 % or her gross sales. As part of her one-year plan, Galvez set her sights on boosting retail sales to 10%.

Keywords: commissions   incentive structures   retailing  

Breaking into Retail

March 1, 2001  | Article

Before you start ordering products to sell in your salon, do the math. You'll need to determine how much room you can devote to a retail area, how to track inventory, and know when it's time to restock. Here are some rules of thumb to follow.

Keywords: retail merchandising   retailing  

Enhance the Service - Retail

February 1, 2001  | Article

As I visit salons, I have to ask myself what it is that salons do not get about the benefits of retailing profession al products to their clients. Hair and nail salons alike are slow to embrace this incredibly easy way to add to the salon's bottom line.

Keywords: retailing  

Enhance the Service by Retailing

February 1, 2001  | Article

Keywords: retailing  

Retail: The Most Misunderstood Word in the Nail Industry

February 1, 2001  | Article

Keywords: retailing  

As I See It: Retailing Redux

July 1, 2000  | Article

Keywords: As I See It   retailing  

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The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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