distributor


A distributor (sometimes called a dealer) is a company that is in the business of marketing or selling merchandise from the manufacturer to the end user (the salon). The photo is from the interior of TNG Worldwide's Farmington Heights, MI, store.

Keywords:   business     distribution     retail merchandising  

Required Reading

How to Get the Most Out of Your Distributor

October 1, 2006

Next time you pop into your favorite distributor’s showroom or talk with your sales representative, find out what additional services they provide. What you discover may help you build a stronger salon brand and a more profitable business. Here are 20 things your distributor can do for you.

Delivering the Goods: Distributors Speak About Their Concerns

October 1, 1995

More and more distributors are placing service above the products they sell, offering technicians business as well as technical support. What do they want in return? Loyalty, of course.

Getting the Goods Out: Nail Techs Voice Ideas for Distribution Improvements

August 1, 1995

When it comes to deciding who sells what, manufacturers base their choice on how well the distributor services the nail technician. Their verdict? Most are doing a good job, but there’s always room for improvement.

Getting the Goods: How Nail Techs Buy Their Products

July 1, 1995

What so nail technicians look for in a distributor? What makes them stay loyal to one distributor and shun another? A group of nail technicians told nails what they love, and hate, about the places they buy their products.

They’re No Longer Just Product Middlemen

February 1, 1992

Education, business planning, product knowledge, technical support, and tradeshows are just a few of the business-building programs full-service distributors offer their salon “partners.”

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