Topic : As I See It

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Dear Donna, Come Back

September 1, 2002  | Article

A letter from an old friend causes me to reflect on what's changed ... and what hasn't.

Keywords: As I See It   customer service  

SWOT: Analyze Your Business

August 1, 2002  | Article

SWOT means you should ask yourself: What are your Strengths, Weaknesses, Oppportunities, and Threats?

Keywords: As I See It   business building   keeping your business competitive  

Let’s Keep the Watsonville Story Alive

July 1, 2002  | Article

It doesn't show our industry in the best light, but it keeps us on our toes.

Keywords: As I See It   negative industry press   pedicure safety   pedicure sanitation  

On the Other Hand ... Are Things Looking Better or Worse?

June 1, 2002  | Article

Which is it? Is the industry up or on the decline?

Keywords: As I See It  

Goodbye to a Dear Friend: Helen Vanegas

May 1, 2002  | Article

The industry, and I personally, lost a dear friend recently when NAILS sales rep Helen Vanegas died.

Keywords: As I See It   Backscratchers   Mike Megna   obituaries   Star Nail Products  

Specialize or Diversify?

April 1, 2002  | Article

Can nail salons remain successful if they only offer nails?

Keywords: As I See It   customer service  

The Healing Power of Beauty Care

March 1, 2002  | Article

Keywords: As I See It   customer service   motivation  

As I See It: Business Is Good

November 1, 2001  | Article

By the time you read this, six weeks will have passed since September 11, 2001. Collectively, we will likely be past the initial stages of grief and shock, having moved on to the well-understood stage of grief known as acceptance.

Keywords: As I See It  

The Nail Olympics Defies the Trends, Sets Its Own

April 1, 2001  | Article

New competition opportunity has global vision.

Keywords: As I See It   competitions   tradeshows  

A Nail Technician By Any Other Name...

March 1, 2001  | Article

Keywords: As I See It   professional image   professionalism  

These Are A Few Of My Favorite Things...

January 1, 2001  | Article

Instead of giving you my resolutions for the new year, the song from “The Sound of Music” brings to mind an idea to talk about what’s great about the nail industry instead of what needs improvement.

Keywords: As I See It  

As I See It: Would You Go 7,000 miles for Your License?

December 1, 2000  | Article

How come the license that has become a symbol for professionalism halfway across the globe doesn’t hold the same cachet in this country?

Keywords: As I See It   international   licensing  

As I See It: The Great National Wash-Up!

October 1, 2000  | Article

I’m suggesting that as an informal movement to prepare ourselves for whatever new or old clients come through our doors, we designate October National Wash Your Hands Month!

Keywords: As I See It  

As I See It: Retailing Redux

July 1, 2000  | Article

Keywords: As I See It   retailing  

Editor's note: If You Retrain New Hires, Consider Hiring Apprentices

June 1, 2000  | Article

Should more states allow apprenticeships as a viable educational option for aspiring nail technicians?

Keywords: apprentice programs   As I See It   staff management  

Encyclopedia

Though we couldn’t find her as of press time, Deanna Riddle-Frakes fought long and hard for licensing in Nebraska, rallying nail technicians to ...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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