Topic : As I See It

All the News That's Fit to Print [Understanding EMA Safety Issues]

November 1, 1997  | Article

I have learned one thing about nail technicians: They want the truth about the products they use and they can tell when they're getting it.

Manicures Prices Up, Acrylics Prices Down

September 1, 1997  | Article

It's a distressing fact that for the last few years there has been relatively little movement in salon service prices.

Editor's note: Focus on Yourself and Your Clients, Not on the Local Drugstore

August 1, 1997  | Article

Don’t give a client a reason to leave you and do her own nails. Show her that the salon experience cannot be duplicated—no matter what product she gets her hands on.

Meet Me in San Francisco

July 1, 1997  | Article

NAILS show ’97 is a show for every exhibitor or attendee who ever said they were “showed out.” T

Maggie and Her Sisters: NAILS Wins 2 More Maggie Awards

June 1, 1997  | Article

NAILS Magazine brings home two more Maggie Awards to add to its collection.

Editor's Note: It is Not an “Us/Them” Situation

March 1, 1997  | Article

The nail industry is not the place it used to be: frankly, it's harder than ever to keep a business growing and competing in today's market, not just for salons, but for manufacturers, distributors, schools, and everyone else serving the professional nail salon industry.

Editor's Note: In Any Language, Sanitation is Critical

January 1, 1997  | Article

As an industry, we endured more than a year of constant television and news reports that scared potential salon customers into thinking that they took their lives into their hands by getting a manicure.

Editor's Note:You Don't Need Hard Candy to Sell Retail Polish

December 1, 1996  | Article

Nail Salons Make the Best Natural Sales Outlets

December 1, 1996  | Article

Why aren't nail salons selling greater amounts of nail polish themselves during this period of time that has seen such an increase in consumer awareness?

Because they’re not trying.

Editor's Note: the Salon of the Year Awards

September 1, 1996  | Article

Look at Us Now: NAILS Redesigns Magazine, Launches New Logo

August 1, 1996  | Article

Editor's Note: What About A National Standard for Competitions?

June 1, 1996  | Article

I think the balance of scoring should be even between shaping and product control.

Day Spa Or Discount Salon? There's Lots Of Room In Between

May 1, 1996  | Article

United They Stand: NIA and NNTG Merge

April 1, 1996  | Article

May The Next Vamp Come From the Professional Industry!

March 1, 1996  | Article

On the one hand, Chanel's Vamp polish did wonders for nails by getting everybody talking about it and by getting people looking at nails and wearing color. On the other hand, it should have come from one of our own professional manufacturers first.