November 22, 2010
| Photo Gallery
Looking to add even more color options for your clients? Why not consider an easy-to-apply color gel application? From soft pastels to solid bolds, color gels can be a longer-lasting alternative to traditional nail polish.
Keywords: Backscratchers CND colored gels En Vogue IBD
November 22, 2010
| Photo Gallery
From Acrylics to Wraps — and everything in between — NAILS announces the winners of our fifth annual Readers’ Choice Awards.
Keywords: Backscratchers Belava CHI China Glaze CND
November 22, 2010
| Photo Gallery
From nail polish to pumice files, your favorite nail manufacturers have offered up cute and celebratory ways to increase your bottom line -- while spreading holiday cheer.
Keywords: Backscratchers Beech Sandals China Glaze CND Cuccio Naturale
November 15, 2010
| Demo
Backscratchers’ Fiberglass & Silk Wrap System makes it easy to offer a signature wrap service in your salon. This premium service helps you stand out by offering clients a feminine, natural-looking enhancement that reinforces the nail.
Keywords: Backscratchers fiberglass wraps nail treatments pink-and-whites tip-and-overlay
July 1, 2010
| Article
Amidst the gel-craze, acrylics have steadily been reinventing themselves to come out with better performing powders, and with brighter colors than ever. Here’s a collection of the newest acrylic powders on the market.
Keywords: acrylics Backscratchers Cacee Christrio CND
June 3, 2010
| Photo Gallery
On March 27 to 29, 2010, America’s Beauty Show featured manufacturer specials and new product launches, a SalonSpa Sustainability Summit, and an International Nail Technician Association (INTA) Conference.
Keywords: America's Beauty Show Backscratchers Bio Sculpture Gel CND Continuum Footspas
May 3, 2010
| Photo Gallery
From January 30 through February 1, 40,000 beauty professionals attended ISSE, up 21% from 2009 and breaking the show’s all-time attendance records. The show featured 397 exhibitors, which is up 3% from 2009.
Keywords: Backscratchers Bellisima Entity Beauty Essie European Touch
April 20, 2010
| Product
Backscratchers’ Divine Designs line has a lot of decals available that are easily applied for fun, decorative nail art.
Keywords: Backscratchers decals embellishments nail art
April 1, 2010
| Article
If you’re looking to add a nice finishing touch to any nail look, a UV gel top coat can be a great way to cap off the enhancement with a protective and high-gloss coating.
Keywords: add-on services Akzentz Backscratchers Bellisima Bio Sculpture Gel
January 1, 2010
| Article
The gelatinous texture of gels can prove difficult for newbie techs to control, and when it comes to textbook C-curves, techs can be lost as to how to get that perfect bend.
Keywords: Backscratchers gels
November 5, 2009
| Product
Backscratchers’ Divine Design Nail Art accessories have a variety of colorful shapes and designs for techs to decorate clients’ nails.
Keywords: Backscratchers embellishments nail art
September 23, 2009
| Product
Backscratchers’ Septiblock Santizable File Block has stick-on abrasives that come off so the block can be soaked in disinfectant.
Keywords: Backscratchers files sanitation
September 1, 2009
| Article
Feel like you could stand to sharpen up on your liquid-and-powder application times? Then check out the timeline breakdowns from four experienced pros, and compare your own personal bests (and maybe find a new technique or two along the way).
Keywords: acrylics Backscratchers EZ Flow French manicures learning new techniques
July 17, 2009
| Product
Backscratchers’ Sheer Magic Silk Stress Strips work great for weak or thin nails.
Keywords: Backscratchers silk wraps
July 1, 2009
| Article
Nail product manufacturers tell us their story in the space of a cocktail napkin.
Keywords: AII Backscratchers CND Duri Essie