Topic : business building

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Creating Swarovski Encrusted Toenails

May 20, 2013  | 

Last September when I was in the UK I noticed a big trend where the toenails are completely covered in Swarovski crystals. So this year, I made sure to get some tips on doing the service,

Keywords: business building   nail art   pedicures   tech-to-tech sharing  

Buisiness Building: Treat Your Clients Well, But Be Firm

March 25, 2013  | 

Jennifer Halfon is an educator for Young Nails. We have met online and I had the privilege of taking one of her art classes when she was in Des Moines. She is a talented and passionate

Keywords: business building   client issues   tech-to-tech sharing  

Business Building: How to Create Freakishly Loyal Clients

March 15, 2013  | 

In the very beginning of my salon career I met a passionate professional who at the time was running the education division for a distributor. She loves every aspect of our business (even nails) and I

Keywords: business building   social media  

Get the FingerNailFixer Combo from LaVaque

February 28, 2013  | 

This week’s business building blog is an invitation to step outside your box. Setting limits on what you think you can do, sets limits on your business. Barry LaVaque found that his business specialty could encompass

Keywords: business building   nail art   retailing   tech-to-tech sharing  

30 Timeless Tips for Thriving in the Nail Industry

February 20, 2013  | Article

NAILS Magazine has made it to our 30th anniversary — and we want to help you get to your 30th career anniversary too! We present 30 timeless tips, culled from our three decades of experience, to help you build your book, run your nail salon, and, dare we say it, retire.

Keywords: 30th Anniversary   adding new services   building your clientele   business building   client retention  

Business-Building: 6 Retail Tips for Your Salon

February 12, 2013  | 

Are you ready for another business-building blog? This one comes to you from Herman Paez, a sales director at OPI. He touches on retail and includes info he has gathered in his experiences to offer you

Keywords: business building   retailing  

Business Building: Education Event

February 4, 2013  | 

For this week’s business building blog we get advice from Paula Knight, nail professional, as well as a bonus — information on an educational event she is hosting! With the great line up she has I

Keywords: business building   continuing education  

Business Building: Self-Marketing

January 25, 2013  | 

When asking on Facebook for blog subject requests, the most frequent answer was business-building tips. Instead of only offering my own opinions it seemed like a better deal for all of you for me to gather

Keywords: business building  

Event Loyalty Card for Nail Tech Event of the Smokies

January 14, 2013  | 

Last year was my first visit to the Nail Tech Event of the Smokies and I was so excited to see a large nails-only event. It is basically a small show just for nail professionals —

Keywords: business building   tech-to-tech sharing  

Plan Now for a Nail Cruise Next Fall

December 18, 2012  | 

The New Year is approaching fast and it is time to take a look at what is to come! What education are you thinking of for next year? Are you thinking of traveling to a show,

Keywords: business building   continuing education   tech-to-tech sharing  

Pre-Plan Now for Return Clients in 2013

December 18, 2012  | 

With the influx of extra clients you may have right now for the holidays, what are you doing to bring them back next year? Have you gathered addresses for follow-up cards or birthdays as a reason

Keywords: business building   tech-to-tech sharing  

Do You Offer Black Friday and Cyber Monday Salon Specials?

December 4, 2012  | 

Business building is something on the minds of nail professionals new and old in some cases. After asking for blog suggestions on my Facebook page it was the most common request. With that in mind I

Keywords: business building   tech-to-tech sharing  

My True Love

November 5, 2012  | Article

Have you ever dreamed of leaving the industry to get a “real job”? Techs who have tried it share their stories of how they came to realize their first love is their true love. They also share the challenges they encountered when they returned after an absence.  

Keywords: business building   California   Florida   nail technician   Nebraska  

Before and After Pictures Are Good Marketing Tools

November 2, 2012  | 

Remember the blog where we talked about taking pictures of returning clients to show the wear of your services and how they held up and the nails still looked good? Another version of that is before-and-after

Keywords: business building   tech-to-tech sharing  

Do You Use E-Mail Groups for Your Salon Promos?

October 17, 2012  | 

It might shock some of you to know, but organization is not one of my stronger qualities. I am ever on a quest to be more organized and find that life tends to get in the

Keywords: business building   social media   tech-to-tech sharing  

Encyclopedia

In 1983 Jack and Michael Megna founded the company that would become Backscratchers Salon Systems, Inc. At the time, Jack, now Chairman of the Board o...
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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