September 4, 2012
Modern Salon's September 2012 issue discusses why the nail business, which has grown significantly since last year, is a smart one for hair salons to be in.
August 22, 2012
In doing a quick appearance on Nail Talk Radio on August 6, I was inspired as usual by Millie’s Marketing Tips and felt the need to share some info from her with you. She is truly
August 7, 2012
With the beginning of the school year here for some and looming on the horizon for others, are you starting to plan out your fall/winter game plan? Will you be offering any nail art specials or
Congrats to Audra Scott on winning the Amerikan Body Art glitter tattoo set! I loved the great ideas you all had for incorporating this as an add-on. Hopefully some of you will look into the idea
July 26, 2012
I enjoyed seeing your ideas for add-ons! The add-on I wanted to share with you is body art. It is so much fun to do a fresh set of rockstar toes and then add a matching
July 3, 2012
If you will indulge me I need to channel my inner Maggie today and ask for help! I’m sure by now lots of you have heard about the Square. I have blogged about it, had my
March 28, 2012
How many of you have a salon Facebook page? How about a website? How much time does it take you to maintain it if you do not outsource the work? Now imagine you have nearly 100,000
March 19, 2012
The consultation is your first opportunity to educate your new client and impress her with your professionalism.
January 26, 2012
How is your marketing plan for the year looking? I’m on April/May and trying to decide if I want to go the Mother’s day route, do a social media special, or somehow combine the two. What
January 17, 2012
How did the marketing thoughts go over the weekend? I think I have my polish promotion put together and plan to implement it this week through February instead of a Valentine’s Day special. Nothing wrong with
January 13, 2012
Have you started mapping out your year for marketing yet? I’m working on mine and trying to decide if I want to do things seasonally, quarterly, or bi-monthly. I’m leaning toward bi-monthly and creating my own
January 5, 2012
Do you keep client records? Do you keep them on everyone? With a new year beginning, what a great time to implement some great habits. I went into a salon recently to purchase a gift certificate
December 30, 2011
Are you making plans for 2012 yet? Hopefully somewhere in the haze of holiday services your marketing wheels have been spinning. I plan to hit you with different ideas throughout January as well as asking for
December 22, 2011
Have you noticed we live in a digital age? People want to do everything from their smart phones and they want to do it now. Enter stage left the QR code. A QR code is a
December 2, 2011
Are there any special things out of the ordinary that you do for your clients? There are things we should all do that fall into the realm of good customer service, but I’m looking for that
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