Topic : clients

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The Skinny on Skin Tones

December 3, 2013  | Article

It’s no mystery why certain shades can make skin appear dull while others boost vibrancy — selecting the right shade for your client’s skin tone is as much a science as it is an art. Learn the philosophy behind it before making your next color recommendation and your clients will be sure to give you a very colorful thanks.

Keywords: clients  

Is a No-Tipping Policy Right for You?

November 30, 2013  | Article

If tomorrow morning you posted a sign that said “no tips please,” what do you think would be the impact? No-tipping policies in salons, spas, and waxing studios are slowly but surely changing the way clients not only pay, but view their nail service professionals.

Keywords: client issues   clients   tipping   tips  

Reader to Reader: How do you show your clients you are thankful for them?

November 28, 2013  | Article

Around the holidays it can be a good idea to show extra customer appreciation.

Keywords: client relationships   clients   Reader to Reader  

The Whole Nail and Back Again

November 13, 2013  | 

When doing rockstar nails in acrylic, I really prefer to do a French style. It’s easier to change the colors this way — all I have to do is a backfill. If the client really wants

Keywords: clients   salon services  

Are There or Aren’t There Artisans?

November 11, 2013  | 

Have you ever been working hard to write up a really classy service menu and come up with the brilliant idea to refer to any of your one-of-a-kind creations as “artisan” anythings?  I did once. I

Keywords: clients   marketing/promotions  

Why Are You Yelling at Me?

November 6, 2013  | 

Maybe it’s because the weather is changing and we are in that rare, and short-lived, time of the year when the heat isn’t on and neither is the air conditioning. So there are long periods of

Keywords: clients  

Constant Contact

November 5, 2013  | 

No. I’m not talking about the actual company by the same name. I’m talking about the concept of keeping in touch. Lately, I’ve found myself frustrated from dealing with a handful of companies that seem not to

Keywords: clients  

Just Venting

October 25, 2013  | 

All my Facebook friends know that this week has been a rough one for me. After coming back from vacation all primed and pumped and ready to tackle another 21 years of doing nails and not

Keywords: clients  

Underbidding the Job

October 23, 2013  | 

A few weeks ago I got a text from a potential client asking about booking an appointment and wanting to know if I could do a set “like this” and what would I charge for it. She

Keywords: clients   money   salon services  

Virtual Success

October 18, 2013  | Article

If a picture of your salon is worth a thousand words, then a moving 360° virtual walk-through is probably valued at a million.

Keywords: clients  

A New Minion

October 11, 2013  | 

I believe I’ve mentioned that in the last few years I’ve had several former clients embark upon a career in the nail industry. Most of them didn’t even tell me. Some of them were former clients

Keywords: clients   nail tech issues  

The Clientele Rollercoaster

October 7, 2013  | 

I used to think that once I built my clientele, I’d be set. I knew there would always be a few people who strayed off because they moved away or couldn’t afford their nails anymore, but

Keywords: clients   nail tech issues  

Attracting the Busy Client

October 3, 2013  | Article

Bursting the “Too Busy” Bubble: Employees these days aren’t taking their vacation days... or even their lunch breaks. How can nail salons capture this time-strapped clientele?

Keywords: building your clientele   business building   client scheduling   clients   consumer marketing  

Armrest of DOOOOOOM

September 27, 2013  | 

I had my desk custom built almost 20 years ago. Since then, I’ve had a handful of jobs where I didn’t use it — it also doubles as an excellent TV stand, student desk, and sewing

Keywords: clients  

Accent Toe?

September 25, 2013  | 

Right now my clients are loving the “accent nail” look — which they all seem to think of as “the new thing” even though it was SO the hotness back in the late ’80s/early ’90’s when

Keywords: clients   salon services  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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