Topic : consumer press

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How to Complain to a Consumer Magazine About Nail Coverage

July 1, 1998  | Article

Don't get mad; help inform beauty editors

Keywords: consumer press  

Are Your Ears Burning? I’ve Been Talking About You

January 1, 1996  | Article

I’ve been talking to several editors at the big consumer beauty magazines. They all seem to ask the same questions, like "What should someone look for in a good nail salon?"

Keywords: As I See It   consumer concerns   consumer press  

Editor's note: Beauty Is in the Eye of the Beholder

February 1, 1994  | Article

Keywords: consumer press  

Do Beauty Magazines Put Nail Care on the Back Burner?

January 1, 1994  | Article

If you’re looking for nail care information in consumer beauty magazines, you’re looking in the wrong place.

Keywords: consumer press  

Editor's note: Survey Finds Clients Want and Need Salon Services

October 1, 1993  | Article

Keywords: consumer press   industry research  

Editor's note: Warning: Smarter Clients Ahead

December 1, 1991  | Article

Are you prepared to respond to things they’ve heard about on the news and road about in the paper?

Keywords: As I See It   consumer press  

Editor's note: Stop the Bad Presses!

July 1, 1991  | Article

A good deal of the bad press nails have gotten over the years has been a result of clients who bad-mouth the profession after they’ve suffered some nail health problem, very often an infection.

Keywords: consumer press   The Nail Doctor  

Glamour Article Gets People Talking

December 1, 1989  | Article

If the beauty magazines are asking whether salons are safe, make sure you can answer your clients' same questions.

Keywords: As I See It   consumer press  

Consumer Beauty Press Learning More About Nails

March 1, 1988  | Article

NAILS editor is interviewed for article on professional nail care, and although not always quoted correctly, the article is still good for the industry in general.

Keywords: consumer press   Creative Nail Design  

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In This Issue, here are some of the Articles you will be reading: Males Who Do Nails, 25 Ways to Market on a Budget, Anatomy of a Green Salo...

Market Research

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