Topic : consumer press

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Twice as Old, Half as Wise?

February 1, 2003  | Article

As we celebrate 20 years, what have we learned as an industry?

Keywords: consumer press   continuing education   discount salons  

“20/20” Hindsight

July 1, 2002  | Article

Did the media finally get it right? The nail community debates the merits of the long-awaited story on MM A usage that aired on the ABC news magazine show “20/20.”

Keywords: bad publicity   consumer press   Doug Schoon  

Watsonville: News at 11

July 1, 2001  | Article

Far be it for me (as a member of the media) to criticize the rest of the media, but you have to wonder why the news picked up on this story six months after it happened, and is now blowing the story out of the water without doing much follow-up.

Keywords: bad publicity   consumer press   salon sanitation   Watsonville  

OPI Gets Great Ink

April 1, 1999  | Article

Thanks to OPI chief George Schaeffer, the nail industry got some well-deserved positive attention from the press. Page One of February 3 Los Angeles.

Keywords: consumer press   George Schaeffer   OPI Products   Suzi Weiss-Fischmann  

As I See It: Nails Make Bad News

September 1, 1998  | Article

We try to understand why some salons do not comply with even simple board rules, whether the inspection process and fines keep salons honest, and whether salons and consumers have any recourse when they have a problem.

Keywords: consumer press   salon inspections  

How to Complain to a Consumer Magazine About Nail Coverage

July 1, 1998  | Article

Don't get mad; help inform beauty editors

Keywords: consumer press  

The Power of Polish

June 1, 1997  | Article

A gauge of high-fashion savvy, nail color has trickled down from the runways to become a sizzling retail commodity and an integral part of the way consumers use color to build their wardrobes.

Keywords: CND   consumer press   consumer product brands   Hard Candy   OPI Products  

News Story Examines Asian Salons

October 1, 1996  | Article

A recent article reveals a growing respect for the nail business as a prosperous industry providing valuable services.

Keywords: Asian nail industry   consumer press   Vietnamese salon industry  

Are Your Ears Burning? I’ve Been Talking About You

January 1, 1996  | Article

I’ve been talking to several editors at the big consumer beauty magazines. They all seem to ask the same questions, like "What should someone look for in a good nail salon?"

Keywords: As I See It   consumer concerns   consumer press  

Professional Consumer Rate Consumer Polishes

May 1, 1995  | Article

As you might expect, price was not the determining factor in quality.

Keywords: at-home maintenance   consumer press   formaldehyde   retailing polish   toluene  

Editor's note: Beauty Is in the Eye of the Beholder

February 1, 1994  | Article

As I browse through the fashion magazines each month, I begin to think we needn’t worry about the message these so-called beauty authorities are sending about nail care because they’re on such a different wavelength from us anyway.

Keywords: consumer press  

Do Beauty Magazines Put Nail Care on the Back Burner?

January 1, 1994  | Article

If you’re looking for nail care information in consumer beauty magazines, you’re looking in the wrong place.

Keywords: consumer press  

Editor's note: Survey Finds Clients Want and Need Salon Services

October 1, 1993  | Article

salon clients want to purchase retail products directly from their stylists and nail technicians because they trust the professionals and because they believe the quality and selection of products sold in the salon are superior.

Keywords: consumer press   industry research  

Editor's note: Warning: Smarter Clients Ahead

December 1, 1991  | Article

Are you prepared to respond to things they’ve heard about on the news and road about in the paper?

Keywords: As I See It   consumer press  

Editor's note: Stop the Bad Presses!

July 1, 1991  | Article

A good deal of the bad press nails have gotten over the years has been a result of clients who bad-mouth the profession after they’ve suffered some nail health problem, very often an infection.

Keywords: consumer press   The Nail Doctor  

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