November 1, 2004
Older clients require extra care to keep their hands and feet in good condition. Give them the attention they deserve by creating services just for them, adding extras that will benefit them such as paraffin dips, and keeping them educated on at-home care.
Keywords: allergic reactions elderly clients special needs clients
June 1, 2004
Our feet — along with our activities— change as we mature. From hereditary problems to injuries, our feet often take a pounding the older we get. Help your clients take care of their feet throughout their lifetime to ensure good foot health into old age.
Keywords: arthritic clients athlete's foot brittle nails bunions corns
February 1, 2003
Caught between high-volume discount salons and high-end mega-spas? Rather than try to win by their rules, write your own rules geared to a more narrow and tailored clientele and create your own niche.
Keywords: boutique nail salon elderly clients men's services natural nail care opening a new salon
July 1, 2001
Help Desk deals with the thickening nails of an elderly client, a customer with fragile, eggshell nails, and the plague of dry, cracking heels.
Keywords: Bio Sculpture Gel Cal Gel cracked heels deep cracks in heels effect of age on nails
March 1, 2001
Baby boomers turning 50 and older Americans are redefining aging. Appeal to them as clients by target marketing, customizing services, and understanding their concerns.
Keywords: arthritic clients circulation disorders elderly clients hammertoes niche marketing
May 1, 2000
For years, women (and men) have taken good cans of their faces. Now, they’re also starting to realize the importance of looking after their hands. We talked to several manufacturers and salons that are taking part in this fast-growing trend for nail care professionals.
Keywords: add-on services CND Cuccio Naturale elderly clients FPO
February 1, 2000
The Nail Doctor answers your questions about strep, overgrowth, and white spots.
Keywords: allergic reactions brittle nails diabetic clients eczema elderly clients
August 1, 1999
Tara Colvin travels California’s Santa Maria Valley tending to clients in senior residences board and care facilities, and nursing homes as well as private residences.
Keywords: elderly clients mobile pedicures mobile salons special needs clients
February 1, 1999
The Nail Doctor on brittle nail syndrome, psoriasis and acrylics, and breakage.
Keywords: biotin brittle nail syndrome effects of medications on nails elderly clients formaldehyde-free products
June 1, 1998
The Nail Doctor tackles a handful of questions about nail fungus, damaged lunulas, and nail pitting.
Keywords: bacterial infections circulation disorders elderly clients fungal infections lunula
August 1, 1997
NAILS talked with respected podiatrist Dr. Godfrey Mix about the adjustments needed in procedures of foot care and the elderly.
Keywords: elderly clients pedicures special needs clients
March 1, 1996
Diabetes is a very serious, and very common, disease. Before providing foot care to a diabetic client, know what to look for and what questions to ask.
Keywords: diabetic clients elderly clients pedicures special needs clients
June 1, 1995
As this group of women (and men, too) aged, they would spend millions of their considerable disposable income on beauty products and services in an effort to hang on to their youth.
Keywords: As I See It elderly clients niche marketing
March 1, 1993
As the average age of Americans increases, so too does the average age of your clientele. There’s none of the indecisiveness of youth with these clients – they know exactly what they want and you’d better be ready to give it to them if you want their business.
Keywords: diabetic clients elderly clients special needs clients