August 19, 2010
| News
One of the Editor’s Favorites in Allure’s August issue is Essie’s gorgeous nail polish in Splash of Grenadine. The brilliant lilac color is a fun alternative to the usual pink shades for summer.
Keywords: consumer press Essie polish
August 19, 2010
| News
Cosmopolitan talks to Suzi Weiss-Fischmann, artistic director for OPI, about this year’s version of the gradation manicure.
Keywords: consumer press Essie OPI Products Orly polish
August 19, 2010
| News
In this month’s August issue, Cosmopolitan recommends hot red-orange shades for a sexy, updated manicure.
Keywords: consumer press Essie polish Sally Hansen top coats
August 19, 2010
| News
Nail pro Elisa Ferri talks about the best gray-beige nail shades for fall in Glamour’s August Issue.
Keywords: CND consumer press Deborah Lippmann Essie OPI Products
August 17, 2010
| Product
Essie’s new Summer Collection offers a palette of shades to compliment the essence of summer. This bold and playful six-shade collection comes in colors Miss Matched, Haute as Hello, Knockout Pout, Vermillionaire, Demure Vixen, and Pretty Edgy.
Keywords: Essie polish
July 28, 2010
| News
InStyle magazine predicts that green toes will gleam on everyone this summer.
Keywords: China Glaze Essie polish trends
July 28, 2010
| News
Pearly polish is perfect for summer in shades of pink, purple, silver and cream. Better Homes and Gardens picks five gorgeous shades: L’Oreal Paris Pro Manicure in Innocence, Sally Hansen Complete Salon Manicure in Angel Wings, Essie Barbados Blue, Revlon Scents of Summer in Cotton Candy, Nicole by OPI in Wink of Tink, and Cover Girl Boundless Color in Violet Vision.
Keywords: Essie Nicole by OPI polish Sally Hansen trends
July 28, 2010
| News
Better Homes and Gardens lays out the rules for a quick and easy at-home manicure.
Keywords: All Season Nails CND consumer press Essie files
July 28, 2010
| News
Allure offers 10 great tips for getting the perfect spa-worthy pedicure right at home.
Keywords: consumer press Diamancel Essie OPI Products pedicure techniques
July 28, 2010
| News
Glamour offers a simple tip for achieving the metallic polish trend that dominated Chanel’s couture runway: try wearing a hue that compliments your skin tone. Silver polish works for fair skin, gold illuminates medium and olive tones, and copper looks gorgeous on darker skin.
Keywords: CND consumer press Essie Orly polish
July 9, 2010
| News
The Spring 2010 Makeup O-Wards, given out by O Magazine, picked five “most whimsical colors for your toes”: Orly Snowcone, Nicole by OPI Yellow, OPI Jade is the New Black, Essie Tart Deco, and Estée Lauder Michael Kors Very Hollywood Bungalow Pink.
Keywords: awards consumer press Essie Nicole by OPI OPI Products
July 1, 2010
| Demo
essie ejuvenate is a revolutionary system for younger looking hands.
Keywords: anti-aging Essie licorice root manicure systems natural nail care
July 1, 2010
| News
In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.
Keywords: company sales/acquisitions Essie Essie Weingarten L'Oreal
July 1, 2010
| Product
Essie’s new Resort Collection is perfect for beach-bound trendsetters.
Keywords: Essie polish
July 1, 2010
| News
Glamour magazine suggests 75 little summer beauty changes for its readers. For nails, try a statement manicure.
Keywords: consumer press Essie nail art