May 4, 2011
Redbook’s 2011 Most Valuable Product judges picked their favorite neutral nail color and nail treatment after an extensive sampling of some of the industry’s top products.
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April 25, 2011
InStyle surveyed some of the top nail salons in different cities across the United States to find out which polish shades were the most popular with clients.
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April 22, 2011
Allure offers a few handy nail guides for better, brighter, healthier nails.
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April 20, 2011
InStyle offers 10 ways to get great nails in its April Beauty section.
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April 19, 2011
Manicures are a service that virtually all nail salons offer. There are basic steps that clients expect, plus add-ons and alternatives that allow for endless customization. Follow our basic manicure steps and decide if you’d like to add any of the upgrades or alternatives to your menu.
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April 12, 2011
Cosmopolitan rolls out a bevy of beautiful polishes that are full of color and just right for spring.
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April 11, 2011
Lucky takes inspiration from a flower-covered storefront in Brooklyn for April’s Beauty Spy section.
Keywords: Essie polish
April 6, 2011
Marie Claire places the spotlight on some of the prettiest floral-inspired beauty products and makeup looks from the spring runways.
Keywords: Essie trends
March 24, 2011
Lucky’s New Stuff You’ll Love section highlights fun, new polishes as well as a few handy tools for nail upkeep.
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March 19, 2011
Elle’s Beauty department highlighted its “Best in Show” picks from the large variety of trends that popped up on the runways for spring.
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March 18, 2011
Marie Claire highlights a great variety of electric-hued beauty products for the spring season. Coral lips and bright blue eyeshadow are complimented by even brighter blue-polished nails. To get the electric blue look, try Essie Nail Polish in Coat Azure or OPI’s Ogre-the-Top Blue.
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March 17, 2011
Lucky hones in on one of the hottest trends of the moment: deep metallic gray nails. The look speaks volumes to the tough crowd but still manages to look effortlessly chic.
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March 15, 2011
Good Housekeeping offers five great tips for making a manicure last and last.
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February 24, 2011
Redbook’s models make the switch between red and pink lips and nails for a fun experiment in the mag’s February issue. For sweet pink nails, try Essie Nail Polish in It’s a Cinch, or Duri Nail Polish in Pure Red for scarlet tips.
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February 17, 2011
Coral is a definitely color of the moment, as InStyle’s Beauty section made sure to highlight the cheerful hue in this month.
Keywords: Essie nail trends