January 5, 2016
Not only does Essie regularly create striking nail art looks using its seasonal collections, the company also provides tent cards to display them to your clients.
Keywords: Essie nail art nail art displays
December 23, 2015
2015 saw a rise in geode nails, the resurgence of the aquarium technique, and wine-hued Marsala was dubbed the Color of the Year. So where does the industry go from here? We spoke with experts, did some research, and dreamed up a few designs of our own to give you a jump on the next big thing in nails.
Keywords: CND Essie Jan Arnold Jin Soon Choi long-lasting nail polish
December 14, 2015
Keywords: Essie nail polish polish
Essie is bringing back a few of its iconic shades — Here comes the "Life of the Party," in a cocktail dress topped with a "Sequin Sash" for a touch of Vegas glamour. No doubt half the room is imagining her in her "Birthday Suit" — it's not called The Strip for nothing. Anything goes in this town. Look over there: an "It" girl in a "Bikini with a Martini" is flirting with a hunky "Cabana Boy." Essie's advice? Sit back and take in the celeb action from your corner table, this is one heck of a "Starry Starry Nght."
December 10, 2015
Essie shows a simple way to stripe your nails for the holidays.
Keywords: easy nail art Essie nail art striping techniques nail polish polish
December 9, 2015
Create a frosted tips nail look:
1. Hydrate with apricot cuticle oil.
Keywords: easy nail art Essie nail polish polish
2. Clean then prep nails with an essie base coat.
3. Apply 2 coats of 'virgin snow'.
4. Using a fan brush, swipe 'apres-chic' from the tip of the nail down to the middle to create "icicles".
5. Shine + seal with essie gel.setter top coat.
December 8, 2015
The Essie Professional Brightening System whitens and refreshes nails in three steps
Keywords: Essie manicure add-ons nail whitener
December 3, 2015
| Photo Gallery
Now that Pantone has named two colors of the year (Rose Quartz and Serenity) we have twice the products to keep your client's nails on trend.
Keywords: China Glaze Color of Year Essie Ever Glaze Gelaze
November 30, 2015
Follow this step-by-step designed by Essie director of education Gino Trunzo to get a look with relentless style.
Keywords: Essie handpainted nail art layering techniques ombre nail art Translucent Nail Polish
November 25, 2015
| Blog Post
Comment below to win Essie's latest lacquer collection.
Keywords: Essie nail polish Win It Wednesday
November 24, 2015
With 30 locations nationwide, this landmark salon and spa can be found at only the most elegant resorts. The Red Door Spa housed in Litchfield Park, Ariz., is the furthest west of this chain.
Keywords: Essie On The Road spas
October 29, 2015
Making its mark on the Massachusetts nail scene, this “clean and green” salon chain aims to become a trusted brand and stands out for putting health at the forefront.
Keywords: Essie Gelish IBD natural nail care On The Road
October 12, 2015
Essie’s Fall 2015 Collection is taking center stage this season with colors inspired by iconic rock ’n roll royalty.
Keywords: Essie gels
October 5, 2015
Hairstylist to the stars Serge Normant recently opened a new salon in New York City and celebrated with an exclusive new polish color from Essie.
Keywords: Essie Marsala
September 15, 2015
| Blog Post
Essie showed nail art looks at both Brooks Brothers by Zac Posen and Ji Oh that featured a fine line.
Keywords: Essie handpainted nail art NYFW polish
September 14, 2015
| Blog Post
Essie's Rita Remark created two distinct nail looks for NYFW at the Wes Gordon and Sally LaPointe show.
Keywords: Essie NYFW