Topic : It's So Easy

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NAILS Next Top Nail Artist Top 24 Semifinalists Announced

May 24, 2013  | Article

The top 24 semifinalists in NAILS Next Top Nail Artist contest sponsored by Gelish have been selected. In its first year, NAILS Next Top Nail Artist garnered entries from around the world. The high caliber of nail art submissions and video diaries put the pressure on our judges to select the cream of the crop for this reality show-inspired contest.

Keywords: CND   Dashing Diva   Entity Beauty   Gelish   Hannah Lee  

It's So Easy Rhinestone Collections

May 6, 2013  | Product

Bling your tips and toes with 450 pieces of round, marquis, square, half-moon, triangle, baguette and tear-drop shaped acrylic rhinestones in the It’s So Easy Rhinestone Collections.

Keywords: embellishments   It's So Easy   rhinestones  

It's So Easy

December 17, 2012  | Encyclopedia

It’s So Easy was established in 1992, and American International Industries acquired the brand in 2011.  

Keywords: American International Industries   company sales/acquisitions   It's So Easy  

SuperNail

December 12, 2012  | Encyclopedia

A division of American International Industries, SuperNail has been a well-known industry leader for over 35 years. SuperNail offers a complete line of high quality professional nail care products at a value price to create a variety of nail enhancements including acrylics, gel, gel-polish, and nail art. The line also includes a large variety of accessory items including tips, files, cuticle care, removers, and brushes.

Keywords: American International Industries   Checi   China Glaze   EZ Flow   Gena  

American International Industries (AII)

December 10, 2012  | Encyclopedia

Founded in 1971 by Zvi Ryzman, AII is headquartered in Los Angeles, Calif. and is the "umbrella" corporation for 40 different beauty brands.

Keywords: American International Industries   Checi   China Glaze   EZ Flow   IBD  

Pinwheel Lollipop

December 1, 2012  | Step By Step Demo

Natasha Karan uses It's So Easy products to create this colorful design.

Keywords: candy nail art   It's So Easy  

Flocking Stripes

October 28, 2012  | Step By Step Demo

Stephanie Hernandez uses It's So Easy glitter powders to create this fun design.

Keywords: It's So Easy  

It’s So Easy Expands Website

July 26, 2012  | Article

Created for nail lovers everywhere, the new It’s So Easy website features a nail art community.

Keywords: It's So Easy  

It's So Easy Stripe Rites Nail Art

January 27, 2012  | Demo

Whether you’re looking to channel your inner tiger or complete a modern-day Picasso on a nail, It’s So Easy Stripe Rites come in handy.

Keywords: animal print nail art   beginner nail art   It's So Easy   nail art supplies  

It’s So Easy’s Stripe Rite Polishes

December 27, 2011  | Product

If you’re looking for more detail and control with your nail art, check out It’s So Easy’s Stripe Rite polishes.

Keywords: It's So Easy   nail art   polish  

The Original: NAILS Readers’ Choice Awards 2011

December 1, 2011  | Photo Gallery

NAILS announces 2011 Readers' Choice Award winners and finalists.

Keywords: Aerovex Systems   Air Impurities Removal Systems   ASP Aspire   Backscratchers   Belava  

Premiere Orlando Tops Our List of Favorite Nail Shows

July 1, 2011  | Photo Gallery

Gathering top names in beauty, Premiere features a solid lineup of networking events, competitions, educational workshops, and more than 500 booths.

Keywords: Atwood Industries   Bio Sculpture Gel   Cacee   Cheeky Monkey   China Glaze  

AII Acquires It’s So Easy, Poshé

April 27, 2011  | News

In February 2011, American International Industries (A.I.I.) announced the acquisition of It’s So Easy Nails, a line of nail art accessories, products, and tools. A.I.I. also acquired certain assets from Almell Products, Inc., including the Poshé brand.

Keywords: American International Industries   It's So Easy   Poshe  

It’s So Easy Fun Polish

January 1, 2011  | Product

Fun Polish by It’s So Easy lets you create a truly one-of-a-kind look for each client — and even for each nail.

Keywords: glitter   It's So Easy   polish  

NAILS Readers' Choice Awards 2010: America's Next Top Nail Products

December 3, 2010  | Photo Gallery

NAILS is pleased to announce the 2010 Readers’ Choice Awards, a round-up of YOUR favorite products by category, covering everything from acrylic systems to ventilation units. Now in its seventh year, NAILS Readers’ Choice Awards are selected exclusively by YOU, the readers of NAILS Magazine, from a list of nominees supplied directly by the manufacturers of the products themselves.

Keywords: Aerovex Systems   Backscratchers   Belava   China Glaze   Cina  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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