March 15, 2013
| Article
Be on the lookout for The Event Loyalty Card to be given away at all major 2013 trade shows and placed into online orders by participating nail companies.
Keywords: loyalty programs tradeshows
April 27, 2012
| Article
You want to market to clients but can’t figure out how to get the most bang for your buck. How do you make the most of all the advertising mediums open to you?
Keywords: advertising/promotions Facebook marketing loyalty programs marketing/promotions web marketing
January 24, 2012
| Article
Mobile marketing for salons is a cost-effective way to build repeat business by keeping customers informed about the latest offers and any new services.
Keywords: loyalty programs marketing/promotions social media
January 23, 2012
| Article
Set in a charming pink and brown classic Craftsman bungalow, Venice, Calif.’s Nitespa is enticing patrons with a new loyalty program called the Nitespa Society Membership.
Keywords: loyalty programs
November 29, 2011
| Article
Stampt is a smartphone-based loyalty card service that rewards frequent visitors.
Keywords: loyalty programs smartphone apps
July 1, 2010
| Article
Clients who come back to redeem their pre-sold service usually purchase something else as well.
Keywords: building your clientele client retention loyalty programs marketing/promotions pre-selling services
March 1, 2010
| Article
From cafés to pharmacies, customer loyalty programs are earning people points that translate into savings. Some salons have taken advantage of these programs as a creative way to expand their customer base. “Loyalty programs open an opportunity to develop relationships with your clients, and they create repeat business because there is an incentive to return to your salon,” says Nicole Leinbach Reyhle, founder of Retail Minded in Chicago.
Keywords: loyalty programs marketing/promotions
January 1, 2010
| Article
A little keychain card can encourage client retention in a big way.
Keywords: client retention loyalty programs pre-selling services
August 18, 2009
| Article
It’s a strategy supermarkets have been employing successfully for years. “Club cards” — or store “memberships” — build loyalty, provide perceived value, and can even raise cash.
Keywords: 2010 Project loyalty programs
November 1, 2008
| Product
These adorable, reusable sandals are a great retail item and are perfect for encouraging repeat clients.
Keywords: loyalty programs pedicure products retail merchandising sandals
August 1, 2006
| Article
To reward good customers and increase client loyalty, some salons are implementing VIP programs where members pay a yearly fee in exchange for special privileges. A well-implemented VIP program will increase your salon’s bottom line as well.
Keywords: customer service loyalty programs marketing/promotions