Topic : On My Mind

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On My Mind: Your (Social Media) Presence Is Required

July 21, 2011  | Article

As a salon owner or nail technicians if you aren’t participating in some sort of social media effort, I’m afraid to say you are in danger of being left behind. Staying “linked in” online has to become part of your job as well.

Keywords: Facebook marketing   On My Mind   social media   web marketing  

On My Mind: Is Human Trafficking a Nail Industry Issue?

June 24, 2011  | Article

Sure, human trafficking might not be a subject you expect to see in the pages of NAILS, but it is happening in some nail salons right here in the United States. And thanks to one New York-based salon owner who is shedding light on the sad situation, maybe as an industry we can take a stand and do something about it.

Keywords: nail techs doing good   On My Mind   working safely  

On My Mind: Lights, Camera, Nails!

May 19, 2011  | Article

We’re all pretty excited about Katie Cazorla’s new nail salon-focused reality show that’s premiering later this month (all the details are in our cover story here). After years of reality shows on everything from hoarders to bridezillas, it’s validating to finally have a reality show all of our own.

Keywords: Katie Cazorla   media coverage   nail files   On My Mind   TV Guide Network  

On My Mind: A Personal Story About Personal Touch

April 19, 2011  | Article

As service providers in the beauty industry, you have the opportunity to touch your clients' (and their familes') lives. Editor Hannah Lee shares her personal story.

Keywords: cancer   client health   customer service   Mother's Day   On My Mind  

On My Mind: Neighbors: Strangers or Friends?

March 25, 2011  | Article

It’s savvy to make the effort to cultivate relationships with your salon’s business neighbors. That can mean literally the store on the other side of the wall or it can mean the retail boutique two miles down the road that targets a similar demographic as your business.

Keywords: business building   coaching   marketing/promotions   networking   On My Mind  

On My Mind: Creating Client Loyalty

March 7, 2011  | Article

I've been thinking a lot about loyalty lately. Specifically, what makes clients loyal to certain salons or certain nail techs. Are you creating client loyalty?

Keywords: client relationships   customer service   Hannah Lee   On My Mind  

On My Mind: Welcome to the Brand-New NailsMag.com

January 13, 2011  | Article

Editor Hannah Lee discusses the magazine's new website.

Keywords: NAILS Magazine   On My Mind   websites  

On My Mind: End-Of-the-Year Checklist

December 1, 2010  | Article

As we approach the end of 2010, I am making a mental checklist. How was this year? Did I accomplish the things I set out to do? Did I enjoy myself while doing so? What am I looking forward to (or dreading) for next year?

Keywords: On My Mind   stress-free holidays  

On My Mind: The Recession Is Over (Sort Of)

October 11, 2010  | 

Like most of you I got a little tired of hearing about the recession so I stopped writing about it for a while, but because of a recent report it’s back on a lot of people’s

Keywords: business   Hannah Lee   On My Mind  

On My Mind: Grades Are Important

September 23, 2010  | 

Some states, like North Carolina, require salons to post their inspection scores where consumers can see them. While I’m not necessarily a proponent of more rules and regulations for the nail industry, I do believe that

Keywords: California   clients   Hannah Lee   health   legislation  

On My Mind: Why I'm Your Least-Favorite Client

September 1, 2010  | Article

I’m the perfect example of do as I say, not as I do. So as such a lackadaisical client, what does it take for me to come back for repeat visits?

Keywords: building your clientele   client issues   clients   customer service   Hannah Lee  

On My Mind: I'm So Excited

August 1, 2010  | Article

I always love getting out of the office and seeing what’s going on firsthand. And after the year we had last year, it’s refreshing to see the shape of things turning around.

Keywords: Action Bag Company   BeautyTech.com   China Glaze   CND   Dashing Diva  

On My Mind: Gel Mania

July 1, 2010  | Article

It’s been a while since the nail industry had something truly new to capture our imagination. But over the course of the last several years, several professional manufacturers have been fine-tuning gel technologies and the product developments are truly something to get excited about.

Keywords: gels   Hannah Lee   On My Mind   pink-and-whites   soak-off gels  

On My Mind: What Inspires You?

June 1, 2010  | Article

By definition, inspiration is a divine influence or action on a person believed to qualify him or her to receive and communicate sacred revelation, or the action or power of moving the intellect or emotions.

Keywords: Hannah Lee   motivation   Nail Art Gallery   nail art inspiration   On My Mind  

On My Mind: Are You Evolving? Your Clients Are.

May 1, 2010  | Article

Whether you decide to add a new service, or completely rethink how you’ve set up your salon, commit to making at least one change in your business this year.

Keywords: adding new services   building your clientele   continuing education   expanding your services   Hannah Lee  

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