Topic : opening a new salon

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Throw a Grand Opening Party for Your Salon

June 1, 2009  | Article

Let's Do Launch: Creating a memorable opening for your nail salon requires intensive planning, organizational skills, and marketing savvy.

Keywords: business tools   marketing/promotions   opening a new salon   professional image   promoting your services  

What’s in a [Salon] Name?

May 1, 2009  | Article

A likeable salon name can make a powerful emotional connection with your clientele, which makes it easy to remember and generates buzz, says Alexandra Watkins, chief innovation officer of Eat My Words. “The more memorable your name and the more people talk about it, the less advertising you have to do,” she says.

Keywords: marketing/promotions   opening a new salon  

All the Right Ingredients

March 1, 2009  | Article

Julie Nguyen, owner and founder of Blu Water Day Spa, has plenty of experience in the beauty industry. Coming to the United States when she was 16 and building on the beauty training she received in Vietnam, she worked in hair, then nails and cosmetics, and was quickly able to purchase her own salon.

Keywords: add-on services   business   charity   Maryland   natural nail care  

On the Road: ROB|B: An OPI Concept Salon

March 1, 2009  | Article

Managing editor Sree Roy visits ROB|B: An OPI Concept Salon on opening day.

Keywords: eco-conscious salons   LEED-certified   opening a new salon  

Are You Really Ready to Open Your Own Salon?

February 1, 2009  | Article

If you think salon ownership is easy, take this quiz before you make the leap.

Keywords: opening a new salon   owner issues   reader surveys   sustainable business  

Me and You — So Happy Together?

October 1, 2008  | Article

It’s easy to see the benefits of a partner in our personal and social lives — but are there benefits to a partner in business? An LLC might be a better way to structure your business.

Keywords: business tools   finance   opening a new salon   staff management  

On the Road: Krème de la Krème, Belmont Heights, Calif.

October 1, 2008  | Article

Managing Editor Sree Roy says, " As a new resident of Long Beach’s Belmont Shore neighborhood, I’m frequently asked for my nail salon recommendation. I'm happy to say I finally have an answer."

Keywords: boutique nail salon   nails-only salons   On The Road   opening a new salon   salon decor/design  

Press Release Yields Big Bookings

September 1, 2008  | Article

To announce her new neighborhood salon, owner found that a newspaper article that included pictures of her "older" staff was the best advertising!

Keywords: advertising/promotions   marketing/promotions   opening a new salon  

On the Road: Da-Lonnie's & Kaya Beauty, Las Vegas

September 1, 2008  | Article

Two services each in two different salons for these two NAILS editors.

Keywords: add-on services   full-service salons   On The Road   opening a new salon   salon atmosphere  

Style: What’s in a Name?

March 1, 2008  | Article

A name is the first impression a salon makes on a client, and every name (no matter how clever or generic) says something about that salon. Some names are spontaneous acts of inspiration, while others are mulled over for months on end between family and friends. But every owner feels some sort of bond with her own salon’s name, and each has a story about how it came about.

Keywords: business   opening a new salon  

There’s No Place Like Home

November 1, 2007  | Article

Home-based salons offer techs flexibility, tax relief, and independence. We asked new and seasoned techs who took the plunge how they handled issues that are particular to home-based salons.

Keywords: building your clientele   business building   home salons   opening a new salon  

HIVE: Where Sweetness Is Made

September 1, 2007  | Article

As if Cabo doesn’t already sell itself, now there’s one more reason to head there for your next vacation — HIVE Salon + Spa. Located on the grounds of the One & Only Palmilla hotel in Los Cabos, Mexico, HIVE has locals and tourists alike swarming to this hot spot.

Keywords: international   opening a new salon   salon profiles   Signature Services  

Blueprint of a First Year [Installment #2]

June 1, 2007  | Article

Opening your first salon can be the most exciting time of your life — and the most challenging. Follow along as salon owner blogger Robbie Schaeffer applies for construction permits, decides of design details, and starts the hiring process.

Keywords: hiring nail technicians   opening a new salon   OPI Products   salon decor/design  

Blueprint of a First Year

January 1, 2007  | Article

Opening your first salon can be the most exciting time of your life — but it can also be the most challenging. Robbie Schaeffer lets you in on the trials and tribulations of opening Rob|b: An OPI Concept Salon.

Keywords: blogs   opening a new salon   OPI Products  

Salon, Suite Salon

August 1, 2004  | Article

Faced with the prohibitive costs of starting a business mixed with a desire for independence, some nail techs are turning to salon suites. These so-called “beauty malls” offer upwardly mobile techs a stepping stone between employee and salon owner.

Keywords: alternative careers   marketing/promotions   opening a new salon   salon suites  

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