October 1, 2008
Managing Editor Sree Roy says, " As a new resident of Long Beach’s Belmont Shore neighborhood, I’m frequently asked for my nail salon recommendation. I'm happy to say I finally have an answer."
Keywords: boutique nail salon nails-only salons On The Road opening a new salon salon decor/design
September 1, 2008
To announce her new neighborhood salon, owner found that a newspaper article that included pictures of her "older" staff was the best advertising!
Keywords: advertising/promotions marketing/promotions opening a new salon
September 1, 2008
Two services each in two different salons for these two NAILS editors.
Keywords: add-on services full-service salons On The Road opening a new salon salon atmosphere
March 1, 2008
A name is the first impression a salon makes on a client, and every name (no matter how clever or generic) says something about that salon. Some names are spontaneous acts of inspiration, while others are mulled over for months on end between family and friends. But every owner feels some sort of bond with her own salon’s name, and each has a story about how it came about.
Keywords: business opening a new salon
November 1, 2007
Home-based salons offer techs flexibility, tax relief, and independence. We asked new and seasoned techs who took the plunge how they handled issues that are particular to home-based salons.
Keywords: building your clientele business building home salons opening a new salon
September 1, 2007
As if Cabo doesn’t already sell itself, now there’s one more reason to head there for your next vacation — HIVE Salon + Spa. Located on the grounds of the One & Only Palmilla hotel in Los Cabos, Mexico, HIVE has locals and tourists alike swarming to this hot spot.
Keywords: international opening a new salon salon profiles Signature Services
June 1, 2007
Opening your first salon can be the most exciting time of your life — and the most challenging. Follow along as salon owner blogger Robbie Schaeffer applies for construction permits, decides of design details, and starts the hiring process.
Keywords: hiring nail technicians opening a new salon opi products salon decor/design
January 1, 2007
Opening your first salon can be the most exciting time of your life — but it can also be the most challenging. Robbie Schaeffer lets you in on the trials and tribulations of opening Rob|b: An OPI Concept Salon.
Keywords: blogs opening a new salon opi products
August 1, 2004
Faced with the prohibitive costs of starting a business mixed with a desire for independence, some nail techs are turning to salon suites. These so-called “beauty malls” offer upwardly mobile techs a stepping stone between employee and salon owner.
Keywords: alternative careers marketing/promotions opening a new salon salon suites
May 1, 2004
Creating a salon training manual may be just what you need to reorganize your business and elevate your team to a new level of professionalism. Although creating and implementing a service manual takes time and energy, the end results are well worth the effort.
Keywords: customer service opening a new salon staff management
April 1, 2004
Twinsburg, Ohio-based Natural Beauty Salon was established November 9, 2001. As we enter our third year of business, I celebrate, reflect, and never stop moving forward.
Keywords: finding/retaining staff marketing/promotions opening a new salon salon profiles
February 1, 2003
Brooks & Butterfield Ltd. in Northampton, Mass., is the creative brainchild of two women who wanted to create the most specialized spa in its market. With their backgrounds in the beauty industry, it was inevitable that this year-old spa would become an instant success.
Keywords: business day spa marketing/promotions opening a new salon salon profiles
February 1, 2003
Caught between high-volume discount salons and high-end mega-spas? Rather than try to win by their rules, write your own rules geared to a more narrow and tailored clientele and create your own niche.
Keywords: boutique nail salon elderly clients men's services natural nail care opening a new salon
April 1, 2002
Borrow a page from real estate marketers to increase your business’s exposure and capture the interest of many new “buyers” by holding an open house.
Keywords: customer service open house opening a new salon salon parties
January 1, 2002
A new salon owner shares her hard-earned wisdom to help make the process of striking out on your own a little easier.
Keywords: business building business plans networking opening a new salon work life balance