Topic : OPI products

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Do Nails and Toes Need to Match?

February 23, 2010  | News

Mismatched nails and toes? Sure, if they're in the same shade family, says Suzi Weiss-Fischmann.

Keywords: consumer press   Essie   fashion   Nicole by OPI   OPI products  

Valentine’s Nail Art in the Blink of an Eye

February 15, 2010  | Photo Gallery

As February 14 swiftly approaches, your clients are increasing their requests for nail art with hearts, flowers, and all things pink and red. We've got you covered with these designs that will get clients in, out, and on the way to their romantic rendezvous.

 

Keywords: acrylics   CND   colored acrylics   Essie   French manicures  

Matte Styles and Tips to Be Ready For

February 10, 2010  | News

Matte polish is still hot, according to the February issue of Glamour. Be prepared by testing out the matte French mani and stocking up on matte topcoats.

Keywords: CND   consumer press   OPI products   top coats   trends  

Nail Care Then and Now

February 2, 2010  | News

Good Housekeeping revisits nail care tips from as far back as 1948, and names today's product equivalent.

Keywords: consumer press   history of nail care   nail biting   natural nail care   OPI products  

Candy-Colored Brights for the Spring

February 2, 2010  | News

CND educator Roxanne Valinoti tells Harper's Bazaar that candy-colored nails will be hot this spring.

Keywords: CND   consumer press   OPI products   polish  

Teen Vogue Picks Polish: Romantic and Sporty

February 2, 2010  | News

Teen Vogue picks flirty pale pink and sporty brown as polish must-haves.

Keywords: consumer press   holidays   OPI products   polish  

On My Mind: Fear Factor Doesn't Fly With Us

February 1, 2010  | Article

Risé Carter of NSI, Doug Schoon of CND, Paul Bryson of OPI, and numerous other manufacturers and nail techs have sent letters to Dr. Oz. I encourage you to do the same. Go watch the video and then click on the Contact Us link at the bottom of the page.

Keywords: acetone/removal products   chemical safety   Doug Schoon   industry research   nail biting  

Softly Falling Snow

February 1, 2010  | Demo

Nails by Tinessa Dixon, Michaels Styles, Cleveland, Tenn.

Keywords: Christmas nail art   holiday nail art   nail art   OPI products   seasonal nail art  

OPI Feet

January 22, 2010  | Product

Feet by OPI offers excellent conditioning, exfoliating, and moisturizing products for pedicures.

Keywords: OPI products   pedicure products   pedicures  

Adventures in OPI

January 20, 2010  | Article

The Nail Station in Huntington, Ind., asked clients to create short stories using the names of the salon’s OPI nail polish colors. Here are the first, second, and third-place winning essays.

Keywords: competitions   contests   marketing/promotions   OPI products   polish  

Beauty Tips from Shape

January 7, 2010  | News

Shape magazine lists its beauty tips, including some advice about nail care.

Keywords: acrylics   consumer press   gels   natural nail care   OPI products  

Minx and Brights for an Updated '80s Look

January 5, 2010  | News

Cosmopolitan shows its readers how to get that colorful '80s look—which includes bright polish and in-your-face Minx adhesives.

Keywords: consumer press   fashion   Minx   OPI products   polish  

Fields of Gold

January 1, 2010  | Demo

Nails by Theresa “Mo” Lawrence, The Ultimate Spa Salon, Monona, Wis.

Keywords: floral nail art   handpainted nail art   nail art   OPI products  

Car Wraps: An Advertisement on Wheels

January 1, 2010  | Article

To advertise his salon, Robbie Schaeffer, owner of ROB|B: An OPI Concept Salon, wrapped up a couple of Smart Cars with reflective graphics of OPI bottles and his salon logo.

Keywords: advertising/promotions   business building   marketing/promotions   OPI products  

Ellen DeGeneres Gets Her First Manicure — And Talks About It

January 1, 2010  | Article

OPI took to the spotlight in the opening monologue of the October 13, 2009 episode of The Ellen DeGeneres Show. Announcing that she had finally gone for a manicure, the famed comic and talk show host devoted her opening monologue to humorously chatting about the array of OPI nail colors available and their imaginative names.

Keywords: celebrities   OPI products   polish  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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