Topic : OPI products

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On My Mind: Fear Factor Doesn't Fly With Us

February 1, 2010  | Article

Risé Carter of NSI, Doug Schoon of CND, Paul Bryson of OPI, and numerous other manufacturers and nail techs have sent letters to Dr. Oz. I encourage you to do the same. Go watch the video and then click on the Contact Us link at the bottom of the page.

Keywords: acetone/removal products   chemical safety   Doug Schoon   industry research   nail biting  

Softly Falling Snow

February 1, 2010  | Demo

Nails by Tinessa Dixon, Michaels Styles, Cleveland, Tenn.

Keywords: Christmas nail art   holiday nail art   nail art   OPI products   seasonal nail art  

OPI Feet

January 22, 2010  | Product

Feet by OPI offers excellent conditioning, exfoliating, and moisturizing products for pedicures.

Keywords: OPI products   pedicure products   pedicures  

Adventures in OPI

January 20, 2010  | Article

The Nail Station in Huntington, Ind., asked clients to create short stories using the names of the salon’s OPI nail polish colors. Here are the first, second, and third-place winning essays.

Keywords: competitions   contests   marketing/promotions   OPI products   Polish  

Beauty Tips from Shape

January 7, 2010  | News

Shape magazine lists its beauty tips, including some advice about nail care.

Keywords: acrylics   consumer press   gels   natural nail care   OPI products  

Minx and Brights for an Updated '80s Look

January 5, 2010  | News

Cosmopolitan shows its readers how to get that colorful '80s look—which includes bright polish and in-your-face Minx adhesives.

Keywords: consumer press   fashion   Minx   OPI products   Polish  

Fields of Gold

January 1, 2010  | Demo

Nails by Theresa “Mo” Lawrence, The Ultimate Spa Salon, Monona, Wis.

Keywords: floral nail art   handpainted nail art   nail art   OPI products  

Car Wraps: An Advertisement on Wheels

January 1, 2010  | Article

To advertise his salon, Robbie Schaeffer, owner of ROB|B: An OPI Concept Salon, wrapped up a couple of Smart Cars with reflective graphics of OPI bottles and his salon logo.

Keywords: advertising/promotions   business building   marketing/promotions   OPI products  

Ellen DeGeneres Gets Her First Manicure — And Talks About It

January 1, 2010  | Article

OPI took to the spotlight in the opening monologue of the October 13, 2009 episode of The Ellen DeGeneres Show. Announcing that she had finally gone for a manicure, the famed comic and talk show host devoted her opening monologue to humorously chatting about the array of OPI nail colors available and their imaginative names.

Keywords: celebrities   OPI products   Polish  

Beauty Resolution Shortcut: Shorter Nails

December 30, 2009  | News

For those tired of tough resolutions, Self magazine says short nails are a quick beauty shortcut that lengthens the life of a manicure. Let your clients know short means less maintenance.

Keywords: consumer press   holidays   OPI products  

OPI Suede Finish Nail Lacquer Shades

December 29, 2009  | Product

OPI introduces its new Suede Finish Nail Lacquer Shades.

Keywords: OPI products   Polish  

Nail Looks by Marie Claire

December 29, 2009  | News

Marie Claire's full-page nail photos show off some great looks.

Keywords: consumer press   Lippmann Collection   Minx   ombre nail art   OPI products  

At-Home Nail Care for Women on the Go

December 18, 2009  | News

Shape's December issue shows readers 10, 20, and 30-minute beauty regimens for a night out, including tips for facial, hair, and nail care.

Keywords: buffers   CND   consumer press   Jan Arnold   manicure accessories  

The New Color Combo: Purple and Gray

December 17, 2009  | News

Redbook's December issue names purple and gray the color combo of the moment.

Keywords: consumer press   fashion   OPI products   Orly   Polish  

Matte Polish in Elle's It List

December 17, 2009  | News

Elle highlights the new matte OPI Lincoln Park After Dark as a "geek chic" item.

Keywords: consumer press   OPI products   Polish  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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