[InternatioNAILS] Russia: Delivering Choice and Customization
Post-Soviet Union, the largest country in the world has a flourishing beauty industry. Choice and customization in nails are cherished, as are bold colors and gels.
Post-Soviet Union, the largest country in the world has a flourishing beauty industry. Choice and customization in nails are cherished, as are bold colors and gels.
Take a look at the flourishing nail scene in Russia — including some incredible nail art.
Elena Maltseva is a nail artist from St. Petersburg, Russia, who educates all over the world. She is an expert in gels, acrylics, and hand-painting, and is especially good at combining all three together to make spectacular nail designs. Maltseva has chosen an acrylic design here that is simple, yet very expensive-looking and rather easy-to-complete.
Competitors from 23 nations compete on the world stage.
A Complete Guide to Nail Art and Decorative Manicure by Olga Petrova, Denis Bukin, and Maxim Bukin, is an English translation of a best-selling Russian nail art how-to guide.
This month's cover is a collaboration between NAILS Russia and NAILS Magazine.
A look at Russia's nail industry and its impact on the overall economy.
This month’s cover comes to you all the way from Russia. Russian women are very fashion-conscious and feminine in their styles. With a full set of nails costing around $120 U.S. dollars (and rebalances costing $60) not all women can afford enhancements, but a growing number of women visit salons regularly.
Marina Levin, Lana Stanislavsky and Elena Kuuri came to the U.S. from Russia in hopes of making a better life for themselves. Today, the three women own a lavish salon and day spa and are making life better for many people in the Chicago area.
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