Topic : salon parties

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Putting on a Smile

May 1, 2009  | Article

The first kids’ spa has arrived in New York, and owner and former model Daria Einhorn is using it to teach wee ones about caring for themselves.

Keywords: marketing/promotions   salon decor/design   salon parties   salon profiles   youth marketing  

On the Road: The Nail Bar, Hermosa Beach, Calif.

May 1, 2009  | Article

I knew I’d fallen hopelessly down the wondrous nail-salon-industry rabbit hole when my friend Claire’s birthday was approaching and my first suggestion was to throw her a pedicure party. Claire fell in love with the idea too, and, after confirming a date with one of my favorite salons, The Nail Bar in Hermosa Beach, Calif., the invitations quickly went out.

Keywords: marketing/promotions   On the Road   promoting your services   salon parties   salon profiles  

On the Road: Mani Pedi Cutie!, Hermosa Beach, Calif.

August 1, 2008  | Article

Mani Pedi Cutie! caters to moms and daughters - providing them with their own individual space and needs.

Keywords: boutique nail salon   On the Road   pedicure areas   salon furnishings   salon parties  

Bridal Party

September 1, 2006  | Article

According to TheWeddingReport.com, the average American wedding costs between $22,000 and $26,000. Is your salon getting its piece of the wedding cake, er, pie? It takes targeted advertising, smart scheduling and retailing, superior service, and a referral program, and you’ll be on your way to salon-wedded bliss.

Keywords: bridal nail art   marketing/promotions   niche marketing   salon parties  

The Wedding Party

June 1, 2004  | Article

Every spring and summer a tide of overwrought brides makes a mad dash to salons and spas looking for some much-needed relaxation, pampering, and primping. Some savvy salons have already made a healthy business of catering to their needs and princess fantasies. Here we show you what they are doing and how you can make your salon a destination spot for the marrying kind.

Keywords: bridal nail art   customer service   salon parties   seasonal services   youth marketing  

Any Excuse for a Party

February 1, 2003  | Article

Even a serious subject can spawn a festive event. For a recent breast cancer “fun-raiser," Christine Turner, owner of Body & Sol in New Westminster, British Columbia, decorated the salon inside and out with bras.

Keywords: Christine Turner   customer service   fundraising   salon parties  

Open for Business: Doing an Open House Right

April 1, 2002  | Article

Borrow a page from real estate marketers to increase your business’s exposure and capture the interest of many new “buyers” by holding an open house.

Keywords: customer service   open house   opening a new salon   salon parties  

Kids’ Stuff

August 1, 1997  | Article

Bright nail color and fun nail art rank high on pre-teens’ “way cool list.” Be the one to capture their interest and introduce them to salon services by throwing kids parties in your salon.

Keywords: children's services   salon parties   teens   youth marketing   youth services  

Making Magic With Makeover Parties

August 1, 1995  | Article

Three salon owners ventured into the world of children’s parties. They came out with renewed enthusiasm and roomful of potential clients.

Keywords: kids manicures   nail makeovers   salon parties   youth marketing   youth services  
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Encyclopedia

Manipulation of the tissues (by rubbing, kneading, or tapping) with the hand or instrument for therapeutic purposes.
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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