November 22, 2010
| Demo
From Feb. 13-20, New York Fashion Week showcased upcoming Fall trends. Here’s a closer look at some of the runway nails. This gallery is an expanded version of the article in the May 2009 issue of NAILS Magazine.
Keywords: Behind the Scenes celebrities CND Dashing Diva Essie
October 1, 2010
| Article
As fashion designers experiment with different textures on the runway, nail polish manufacturers keep up with an array of stylish nail polish finish offerings — from the traditional cream to the edgy suede. One nail tech shares her expertise to help you sort through all of the jargon and match the appropriate client to the appropriate finish.
Keywords: Barielle Bernadette Thompson chrome CND Deborah Lippmann
September 7, 2010
| News
Self explains how to transition summer shades to fall favorites with jet black polish. Use the black as a base coat or on top for an autumnal hue that’s still true to the original color. Try adding a black base coat to Zoya’s Dana or Essie’s St. Lucia Lilac for a dramatic deep plum and pretty purple-gray.
Keywords: consumer press Essie polish seasonal nail art Zoya
September 1, 2010
| Article
Art of Beauty’s new onlie shopping tools make purchases simpler with features like shopper reviews and ratings.
Keywords: polish retailing Zoya
July 30, 2010
| Product
Zoya's Sparkle Nail Collection brings you six stunning glitters.
Keywords: polish Zoya
July 28, 2010
| News
Essence features four brave colors and some really great advice: To make a bright shade pop against your skin tone, apply one coat white opaque polish first.
Keywords: CND OPI Products Orly polish trends
June 25, 2010
| News
InStyle magazine rounded up five seasonal fashion trends and found polishes to match.
Keywords: CND consumer press Essie nails and fashion OPI Products
March 8, 2010
| Product
Zoya’s new Reverie collection of polish for spring has six new, dreamy metallic shades.
Keywords: polish Zoya
February 10, 2010
| News
Matte polish is still hot, according to the February issue of Glamour. Be prepared by testing out the matte French mani and stocking up on matte topcoats.
Keywords: CND consumer press OPI Products top coats trends
December 31, 2009
| Product
With glitter particles suspended in every stroke, your clients will love Zoya shades Astra (a peachy-pink glitter), Nova (a magenta glitter), and Luna (silver glitter) to ring in the new year.
Keywords: polish Zoya
December 18, 2009
| News
Shape's December issue shows readers 10, 20, and 30-minute beauty regimens for a night out, including tips for facial, hair, and nail care.
Keywords: buffers CND consumer press Jan Arnold manicure accessories
December 15, 2009
| News
December InStyle lists its favorite nail colors in all shades.
Keywords: consumer press Essie Lippmann Collection OPI Products polish
December 1, 2009
| Article
If you’ve heard of nail polish fanatic Amanda Mayton, you most likely know her by her alias: Dr. Frankenpolish.
Keywords: Color Club Nail Tek polish polishing techniques Zoya
October 8, 2009
| Product
Zoya lets you decide what fashion is right for you this fall with it’s new Truth or Dare Polish Collection.
Keywords: polish Zoya
September 30, 2009
| News
Green doesn't mean just eco-friendly anymore—the polish is seeing more showtime.
Keywords: consumer press eco-conscious products polish Zoya