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Essie Cosmetics Acquired by L'Oreal USA

July 1, 2010

In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.

Keywords: company sales/acquisitions   Essie   Essie Weingarten   L'Oreal  

Hard-to-Remove Polish

July 1, 2010

Bold and bright polishes are undoubtedly harder to remove off nails. Self magazine shows readers how to get the polish off and prevent stains in the future.

Keywords: consumer press   Orly   polish   polish removal  

Small Changes for the Summer

July 1, 2010

Glamour magazine suggests 75 little summer beauty changes for its readers. For nails, try a statement manicure.

Keywords: consumer press   Essie   nail art  

Turquoise the "Prettiest Color"

July 1, 2010

Glamour rounds up makeup and beauty accessories that make up the "turquoise craze."

Keywords: polish   Sally Hansen  

An In-Home Pedi Guide

July 1, 2010

Marie Claire magazine teams up with runway nail tech Elisa Ferri and Essie's Essie Weingarten to offer readers a four-step in-home pedicure class.

Keywords: China Glaze   CND   consumer press   Essie   OPI Products  

Vibrant Hues

July 1, 2010

Shape magazine urges readers to "swap out ho-hum pinks and nudes for the season's vibrant, hot-now hues."

Keywords: consumer press   OPI Products   polish   Sally Hansen  

Citrus Looks and Scents

July 1, 2010

Shape's editors gathered up citrus-colored and -scented beauty products, including OPI's A Good Man-darin is Hard to Find.

Keywords: OPI Products   polish  

Turquoise the New "It" Color

July 1, 2010

According to Redbook magazine, the color experts say turquoise is the it color for 2010.

Keywords: consumer press   Nicole by OPI   polish  

A Guy's Take on a Mani-Pedi

July 1, 2010

Redbook magazine sent some guys out for beauty treatments and got their reports. Bill, 31, tells readers what he thought of a mani-pedi at Red Door Spa.

Keywords: consumer press   men's services  

Fall Nail Trends from the Runway

July 1, 2010

Harper's Bazaar reports that "greige" polish — a mixture of beige and gray — is popular on the runway.

Keywords: CND   fashion   Fashion Week   polish  

On Second Thought, Try Nude Polish

July 1, 2010

Think red polish is hot? A CND nail pro tells Instyle magazine to think nude.

Keywords: CND   fashion   polish   trends  

Instyle's Deals & Steals

July 1, 2010

Instyle magazine lists Sephora by OPI nail polish in Teal We Meet Again as an ATM-friendly beauty buy for this summer.

Keywords: consumer press   OPI Products   polish  

Reality Show Star Lauren Conrad Chooses OPI

June 30, 2010

Lauren Conrad tells InStyle magazine her must-have polish is OPI Nail Lacquer in Dulce de Leche. "This is my current favorite. I love the pinkish tint," she says.

Keywords: celebrities   consumer press   OPI Products   polish   trends  

Summer Styles and Polish to Match

June 25, 2010

InStyle magazine rounded up five seasonal fashion trends and found polishes to match.

Keywords: CND   consumer press   Essie   fashion   OPI Products  

Salma Hayek Pinault in Essie

June 25, 2010

During the June cover shoot for InStyle magazine, nail tech Ashlie Johnson used Essie's Starter Wife on Salma Hayek Pinault's hands.

Keywords: celebrities   consumer press   doing nails for photo shoots   Essie   polish  

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