Style > Fashion

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Bridal Nails in the Big Picture

June 11, 2012  | Article

When a bride-to-be chooses you to create her wedding day nail look, it’s important to make the nails complement the overall look and theme of the wedding and reception. What do her invitations look like? What about bridesmaid dresses and accessories? Four nail techs pitch nail ideas to brides based on their wedding schemes.

Keywords: animal print nail art   bridal nail art  

Tuxedo Manicure

June 8, 2012  | News

Tom Bachik, Zooey Deschanel's go-to nail guy, tells readers how to recreate the star's adorable tuxedo manicure.

Keywords: celebrities   handpainted nail art   manicures   nail art  

Best Nail Product Buys, According to InStyle

May 24, 2012  | News

The best nail products for 2012 according to InStyle were listed in the magazine's May issue.

Keywords: base coats   Essie   Orly   polish removal   trends  

Statement Shades for Spring

May 21, 2012  | News

Harper's Bazaar released a list of spring's most popular statement nail shades, urging readers to get out of their neutral rut.

Keywords: CND   Essie   OPI Products   polish   Zoya  

China Glaze The Hunger Games Collection

May 15, 2012  | Product

China Glaze has partnered with Lionsgate Films to create a specialty promotion for their movie adaptation of Suzanne Collins’ gripping trilogy, The Hunger Games.

Keywords: China Glaze   polish  

NAILS Covers Have Deja Vu

May 15, 2012  | Photo Gallery

Try as we might to produce fresh and original covers year after year, it's inevitable that certain themes and trends return for another cycle. Here's a look back at yesterday's covers alongside today's asking, "Are you experiencing deja vu?"

Keywords: 30th Anniversary   doing nails for photo shoots   fashion  

En Vogue Lac It!

May 14, 2012  | Product

En Vogue has a new soak-off gel polish line, Lac It!

Keywords: En Vogue   gels  

The Soak-Offs Of Spring

May 11, 2012  | Photo Gallery

Show your clients that you’re the queen of gel fashion by offering them the latest seasonal colors this year in their favorite soak-off brand.

Keywords: Akzentz   Artistic Nail Design   Beauty Millenium   Bio Sculpture Gel   CND  

Floral Colors for Spring

May 9, 2012  | News

Floral fashion is making a very strong appearance this spring, reports Marie Claire's May 2012 issue. Support the trend by offering these springtime colors...

Keywords: Deborah Lippmann   Essie   fashion   polish   spring nail art  

Two Shades for a Boho-Chic Spring

May 2, 2012  | News

Teen Vogue recommends two polish shades this season for a boho chic look.

Keywords: nail trends   OPI Products   polish  

Trend Watch: "Kawaii"

April 24, 2012  | Article

Japanese for “cute” and “adorable,” it’s an art and fashion style that frequently features cartoonish characters, flourishes like bows and hearts, and the color pink.

Keywords: embellished nail art   Japanese nail industry   kawaii nail art  

Flip Flop Spa Interchangeable-Pad Footwear System

April 18, 2012  | Product

The flip-flops comes with three pads — a cleansing pad, abrasive pad, and essential oil pad — which are attached to the shoe itself to clean the client’s feet, exfoliate, and soften.

Keywords: essential oils   retail boutique items  

Allure's Top 5 Shades for Spring

April 18, 2012  | News

Allure magazine's April 2012 issue names the top five shades for spring.

Keywords: Essie   Jin Soon Choi   OPI Products   polish  

Springtime Citrus Shades

April 17, 2012  | News

Juice up your manis this spring by recommending a bright tangerine polish. According to the April 2012 issue of Redbook Magazine, it’s the perfect way to wave your last goodbyes to the cold weather.

Keywords: OPI Products  

Secret Ingredient: Glitter

April 16, 2012  | Article

Glitter is tiny flecks of colored and reflective plastic used in the nail industry for its lustrous and luminescent effect on nails.

Keywords: glitter   Secret Ingredient  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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