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Pushing the Boundaries

September 3, 2010  | News

Extreme nail art is the hot topic for InStyle’s Reader Poll for September.

Keywords: celebrities   consumer press   Nail art   polish   trends  

Megan Fox's Duo-toned Mani

September 3, 2010  | News

InStyle takes a closer look at Megan Fox’s midnight purple and silver mani on the red carpet.

Keywords: celebrities   consumer press   fashion   Orly   polish  

The Five-in-One Polish

September 3, 2010  | News

InStyle’s beauty team put Sally Hansen’s 5-products-in one Complete Salon Manicure polish to the test (It came up aces).

Keywords: consumer press   polish   Sally Hansen  

Zoe Saldana Chooses Deborah Lippman

September 3, 2010  | News

Zoe Saldana tell’s Instyle about her top beauty must haves, which includes glitter-packed purple nail polish. “This shade is funky and festive,” says Saldana. “I love painting my nails!”

Keywords: celebrities   consumer press   polish  

Phoned In

September 3, 2010  | News

InStyle magazine’s September issue highlights the newest innovation from OPI: the iPhone Try It On Color Studio.

Keywords: consumer press   OPI Products   polish   social media  

A Video Can Make Your Salon a Star

September 1, 2010  | Article

For many potential clients, the Internet is their first stop in the search for salons. While a salon menu, contact information, and great pictures of your salon (and even your nails) are a necessity, a snazzy, snappy promo-video can really help set your salon apart from the rest.

Keywords: keeping your business competitive   marketing/promotions   promoting your services   social media   video training  

Client Appreciation

September 1, 2010  | Article

"It’s a small price to pay to help set myself apart from the rest of the salons in my area," says Melodie Hand of Nail Designs by Mel in Clayton, N.C. She’s talking about her new client gift packs, a special gesture to welcome new clients to her salon.

Keywords: Action Bag Company   client gift ideas   keeping your business competitive   promoting your services  

Websites Worth Watching:

September 1, 2010  | Article

Art of Beauty’s new onlie shopping tools make purchases simpler with features like shopper reviews and ratings.

Keywords: polish   retailing   Zoya  

Take a Tip From ... Celebrity Manicurist Kimmie Kyees

September 1, 2010  | Article

A quick tip from celebrity manicurist Kimmie Kyees is to apply two coats of white polish over natural nails before applying any neon polish. "Neons especially have spaces and gaps where they are see-through and they can look watery on the nail. Putting on a solid white really makes those neons pop so they look just like they do in the bottle."

Keywords: celebrities   celebrity nail techs   China Glaze   polish techniques  

Manicurist Makes a Young Girl's Dream Come True

September 1, 2010  | Article

"Faith’s fingers were the littlest I had ever Minxed," says celebrity manicurist Kimmie Kyees, who gave the most special manicure of her career in May. Her client, 6-year-old Faith Pruden, was diagnosed with terminal brain cancer earlier in the year. Kyees had learned about Faith, who lives in her hometown of Columbus, Ohio, from an old friend and was instantly touched by her situation.

Keywords: celebrities   charity   Minx  

Go With Greige

August 26, 2010  | News

Girl’s Life Magazine crowns greige as their August-September issue’s Way Wearable Hue.

Keywords: Color Club   consumer press   polish   trends  

Think Pink

August 19, 2010  | News

Self magazine's August issue says barely-there shades of pink are perfect for achieving low-maintenance, elegant style.

Keywords: consumer press   OPI Products   polish  

New Go-To Neutrals

August 19, 2010  | News

Self magazine says greige is the new neutral of choice for a sexy date look. Another fun option is Chanel’s Paradoxal, a rich, deep shade with mesmerizing violet undertones. Add a glossy top coat for a look that’s edgy but still classy, says Angi Wingle, CND Pro education ambassador.

Keywords: CND   consumer press   polish  

Rebel Chic

August 19, 2010  | News

InStyle's beauty editor Kahlana Barfield is crazy about Beyonce and Rihanna's mini-revolt against current nail trends. Both songstresses were spotted with long, oval shaped nails and bright fingertips to boot. "It's almost like their fingertips become a piece of colorful jewelry," Barfield says.

Keywords: celebrities   consumer press   polish   trends  

Getting Buffed Up

August 19, 2010  | News

If nails are turning a little yellow after a summer of bright pedicures, InStyle suggests buffing out the pigment with an inexpensive buffer. The magazine recommends All Season's four-sided buffers, which come in a number of pretty colors.

Keywords: All Season Nails   buffers   consumer press   manicure accessories  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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