August 19, 2010
| News
In this month’s August issue, Cosmopolitan recommends hot red-orange shades for a sexy, updated manicure.
Keywords: consumer press Essie polish Sally Hansen top coats
August 19, 2010
| News
Nail pro Elisa Ferri talks about the best gray-beige nail shades for fall in Glamour’s August Issue.
Keywords: CND consumer press Deborah Lippmann Essie OPI Products
August 17, 2010
| Product
Essie’s new Summer Collection offers a palette of shades to compliment the essence of summer. This bold and playful six-shade collection comes in colors Miss Matched, Haute as Hello, Knockout Pout, Vermillionaire, Demure Vixen, and Pretty Edgy.
Keywords: Essie polish
July 28, 2010
| News
InStyle magazine predicts that green toes will gleam on everyone this summer.
Keywords: China Glaze Essie polish trends
July 28, 2010
| News
Pearly polish is perfect for summer in shades of pink, purple, silver and cream. Better Homes and Gardens picks five gorgeous shades: L’Oreal Paris Pro Manicure in Innocence, Sally Hansen Complete Salon Manicure in Angel Wings, Essie Barbados Blue, Revlon Scents of Summer in Cotton Candy, Nicole by OPI in Wink of Tink, and Cover Girl Boundless Color in Violet Vision.
Keywords: Essie Nicole by OPI polish Sally Hansen trends
July 28, 2010
| News
Better Homes and Gardens lays out the rules for a quick and easy at-home manicure.
Keywords: All Season Nails CND consumer press Essie files
July 28, 2010
| News
Allure offers 10 great tips for getting the perfect spa-worthy pedicure right at home.
Keywords: consumer press Diamancel Essie OPI Products pedicure techniques
July 28, 2010
| News
Glamour offers a simple tip for achieving the metallic polish trend that dominated Chanel’s couture runway: try wearing a hue that compliments your skin tone. Silver polish works for fair skin, gold illuminates medium and olive tones, and copper looks gorgeous on darker skin.
Keywords: CND consumer press Essie Orly polish
July 9, 2010
| News
The Spring 2010 Makeup O-Wards, given out by O Magazine, picked five “most whimsical colors for your toes”: Orly Snowcone, Nicole by OPI Yellow, OPI Jade is the New Black, Essie Tart Deco, and Estée Lauder Michael Kors Very Hollywood Bungalow Pink.
Keywords: awards consumer press Essie Nicole by OPI OPI Products
July 1, 2010
| News
In April, Essie Weingarten announced the eponymous company she founded in 1981 was acquired by L’Oreal USA.
Keywords: company sales/acquisitions Essie Essie Weingarten L'Oreal
July 1, 2010
| Product
Essie’s new Resort Collection is perfect for beach-bound trendsetters.
Keywords: Essie polish
July 1, 2010
| News
Glamour magazine suggests 75 little summer beauty changes for its readers. For nails, try a statement manicure.
Keywords: consumer press Essie nail art
July 1, 2010
| News
Marie Claire magazine teams up with runway nail tech Elisa Ferri and Essie's Essie Weingarten to offer readers a four-step in-home pedicure class.
Keywords: China Glaze CND consumer press Essie OPI Products
July 1, 2010
| Article
Gray-beige polishes — also known as the “greige,” “taupe,” or “putty” trend — are showing up all over runways and adorning celebrities’ nails. Get the look in your salon this summer with these professional shades.
Keywords: China Glaze CND Color Club Essie fashion
June 25, 2010
| News
InStyle magazine rounded up five seasonal fashion trends and found polishes to match.
Keywords: CND consumer press Essie nails and fashion OPI Products