November 25, 2008
Essie shows up at fashion week.
November 14, 2008
O Magazine helps readers match lips and nails without being over the top.
People magazine names neons hot nail trend.
Instyle Magazine tells readers not to be "afraid of the dark" -- nails, that is.
October 21, 2008
Allure says that Essie's deep purple makes you "party ready."
September 29, 2008
In October, Glamour goes with deep pinks.
Restaurant manager Christine d'Ornano raves about her favorite beauty products.
September 28, 2008
The beauty magazine says, "Nail polish is a commitment ... we tried the good, the bad, and the ugly before finding the truly superlative." Several pro products make the cut.
September 17, 2008
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
September 16, 2008
CosmoGirl asked readers, celebrities and editors to name their favorite beauty
September 4, 2008
Better Homes & Gardens showed the summer season polishes and mentioned a few favorite professional brands.
August 1, 2008
Glamour's editors swoon over Essie's Allure
July 22, 2008
Dozens of nail experts tested hundreds of products and selected the ones that impressed them most for InStyle's April story "141 Best Beauty Buys."
July 18, 2008
InStyle’s editors recommend Essie color in Boat House, a coral-shade, which is dubbed the little black dress for nails.
July 1, 2008
Day-Glo shades are the hot shades for summer. Allure, Cosmopolitan, and InStyle all do major features on these sunglasses-required shades. Stock up with colors from CND, OPI, Jessica, Essie, and Orly.
Salon Design on a Dime22 photos
Lots and Lots of Ocelot9 photos
A thick growth of epidermal cells that supports the natural nail plate.
How do you track your sales and other records throughout the year?
Is there a business-related New Year’s resolution you find yourself making every year?
Do your clients ask about polish being “three-free”?
Reader to Reader: Are you still loyal to the product brands you learned with in nail school?
Reader to Reader: What solutions do you have for handling extremely obese clients respectfully?
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2012-2013 Industry Statistics
VietSALON - January/February 2013
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