July 11, 2012
The inspiration was "factory girl" for this ombre manicure that uses Essie polish in Little Brown Dress and As Gold As It Gets. Manicures done by lead manicurist Elle Gerstein and assistant Paula Knight-Osborne.
July 9, 2012
Shape magazine shares five tips to keep in mind while giving your client the best summer pedicure.
June 29, 2012
Pairing bold eyeliner with juicy nails is a summer look your clients will want to know about, according to Redbook magazine.
June 28, 2012
Essie opened its first flagship salon this month, inside of Samuel Shriqui Salon in New York (35 E 65th St.). This video shows NBC's Jane Hansen visiting the salon.
June 26, 2012
Redbook Magazine told readers to go a little crazy with their mani-pedi combos this summer. Find a list of the magazine's top seven combinations and recommend them to your clients.
June 21, 2012
Redbook Magazine provides tips from the pros this month on how to fix any aggravating yet inevitable chips and stains to your client's manicure.
June 19, 2012
According to Allure magazine's June 2012 issue, one walk on the beach could scrub the shine right off a pedicure. With the right tricks, clients can keep theirs looking fresh through a beach vacation this summer.
June 13, 2012
This is no ordinary Walgreens. Enter the two-story flagship at State and Randolph and smell fresh-baked cinnamon rolls, witness a sushi chef masterfully create a custom order, and, of course, get your nails done at its Nail Bar by Essie & OPI.
June 11, 2012
The Essie Wedding Collection isn't just for brides and OPI's New York City Ballet isn't just for ballerinas. The two polish assemblies feature a handful of pastel shades that make perfect neutrals for sunny summers.
June 5, 2012
In the summer, toes are a woman's hottest accessories. Nail pro Tracy Lee, who has worked with such celebrities as Nicki Minaj, tells readers how to make them shine.
June 1, 2012
Glamour magazine's June 2012 issue features new nail art called "the splatter nail." Perfect for summer, the design evokes melting ice cream.
May 28, 2012
InStyle magazine, in its May 2012 issue, compiled a list of nail shades that compliment different skin tones.
May 24, 2012
The best nail products for 2012 according to InStyle were listed in the magazine's May issue.
May 21, 2012
Harper's Bazaar released a list of spring's most popular statement nail shades, urging readers to get out of their neutral rut.
May 9, 2012
Floral fashion is making a very strong appearance this spring, reports Marie Claire's May 2012 issue. Support the trend by offering these springtime colors...
Celebrate Good Times [With Nails!]8 photos
Turning Back the Hands of Time21 photos
A sales flyer (usually bimonthly) put out by distributors with specials and discounts being offered to salon professionals.
Should the salon owner do nails herself?
How do you react to negative feedback?
Do you use over-the-counter (non-professional only) polish?
Will gel-polish cause traditional polish to become obsolete?
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VietSALON - January/February 2013
NAILS Magazine - October 2013
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